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B2B Marketing Traction
AUGUST 23, 2013
According to the 2013 Social Media Marketing Industry Report , 75% of marketers have less than three years experience in social media. Yet there are a lot of self-professed social media “experts” out there. Plus, social media is kid stuff, right? Becoming an expert in social media requires some doing.
B2B Marketing Traction
JANUARY 20, 2015
Jennifer began blogging in 2009 and saw first hand how the blog increased awareness of her expertise, drove more traffic to her website and made her phone ring! Jennifer takes a practical approach to marketing for her clients, fitting marketing tactics that are appropriate for each situation. Manufacturing CEO.
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B2B Marketing Traction
MARCH 14, 2014
There was an awkward pause, after which the sales man launched into a fast-paced monologue about how he’s using social media to do lead generation. I’ve been a marketing consultant since 1997 and an Inbound Marketing Certified Professional blogging, tweeting and working on social media for my marketing and for clients since 2009.
B2B Marketing Traction
SEPTEMBER 20, 2013
In 2009 Domino’s employees videotaped extremely bad behavior, damaging the company’s reputation. Peter Coffee’s Technology Revolution List: Social connections increase communication and access. The company lost $25 Billion in market value after the Gulf spill.
B2B Marketing Traction
OCTOBER 12, 2011
It did mine recently – I received a call about a post I did in 2009 from an executive at a financial services company on the East Coast. Once you post your content online, tell your followers on social media about it (see my previous post about this, How Social Media Feeds Your Online Marketing Machine ). Whitepapers.
B2B Marketing Traction
JUNE 28, 2012
I learned from two bloggers at the Marketing Profs conference in Boston in 2009 – Beth Harte and Jay Baer. I have categories for Social Media , Marketing Execution , Marketing Planning , Marketing Research and Analysis , Marketing Strategy and more. That seemed very logical to me, so I implemented it.
B2B Marketing Traction
DECEMBER 20, 2013
The #1 Fastest Growing Company in 2009 Fails to Follow Market Signals. ” In a growing market (top chefs specify Sriracha sauce in their recipes, people write Sriracha cookbooks, people share their Sriracha videos and stories on social media), the founder of the leading brand is risking losing out.
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