markempa

AUGUST 17, 2007

Here are some direct mail content ideas: personal letters, dimensional mailers, books, newsletters, press releases, white papers, event invitations, research reports, case studies, success stories, article reprints and third-party articles. Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0

Lead Nurturing 120

Lead Nurturing Lead Generation Tactics Lead Scoring 120

Online Marketing Institute

JULY 31, 2009

5) Routing/reporting — automation to help close the loop with sales and give marketing visibility into the sales pipeline. 9) Collaboration — capabilities like wikis, sales-contributed content, voting and tagging. Posted by: Jeff Paul Internet Millions | February 23, 2009 at 11:10 PM The comments to this entry are closed.

Enterprise Management 40

Enterprise Management Work Management DemandBase Marketing Management 40

WebMarketCentral

MARCH 24, 2009

MarketingSherpa's 2009 Social Media & PR Benchmark Guide (PDF) provides a wealth of useful statistics and guidance. The two most significant barriers cited to social media adoption were "lack of knowledgeable staff" and "inability to measure ROI." Social Tagging Research and Reports. Here's some research on how to do that.

Social Media 20

Social Media Paid Content Paid Search Agency Web 2.0 20

Buzz Marketing for Technology

JUNE 27, 2008

New Top-Level Domains Expected in 2009. Blogs and Wikis in the Business World. Customer Case Study: 156 Percent ROI with HP. 2008 Annual Google Communications Intelligence Report. MySpace Opens Up Data Portability Initiative. IBM Using Chocolate to Capture African Market. Glo Gateway Extends Roaming Services. E-Commerce.

Enterprise Management 100

Enterprise Management Work Management Marketing Management Paid Search Agency 100