| |  2009 + Public Relations + Social Media | 602 articles |
| Page 1 of 7 | Previous | Next | PR MEETS MARKETING FEBRUARY 16, 2009 Would YOU Trust a PR Agency Not Involved in Social Media with YOUR Social Media Programs? A lot of PR firms are stating that they have social media capabilities and can help develop your strategy in this arena. decided to see which PR firms were actively participating in social media. But If you don’t have a social media presence, tell me why. technorati tags: PR PR Agency PR Firm Public Relations Social Media Twitter Blog Facebook LinkedIn. tags: PR PR Agency PR Firm Public Relations Social Media Twitter Blog Facebook LinkedIn. So some fields may be marked as “none” as a result. | PR MEETS MARKETING DECEMBER 23, 2008  Let the 2009 Trend Lists Grow I’m a little late this year, but better late than never =) When I look back at my three trends, it seems odd that I selected the growth of blogomerates, social media connections for PR and long tail PR. So what do I think will be top trends for 2009? Other 2009 Predictions: Peter Himler over at The Flack beat me to a list of 2009 trends. del.icio.us | | | | | |
| B2B MARKETING BLOG DECEMBER 11, 2009 Was Social Media Your Weakest Link in 2009? With 2009 quickly coming to a close, it’s a perfect time for marketing professionals to evaluate this past year and see where they can best focus their efforts in 2010. wouldn’t be surprised if a lot of B2B companies felt they didn’t invest as much time or energy as they would have liked to in social media. While tight budgets may have limited companies’ abilities to devote resources to exploring social media, its application and value to B2B marketers continue to progress. Like it or not, social media has arrived, and it’s is here to stay. | LEADSLOTH OCTOBER 20, 2009  Is Content Marketing the New PR? Today my article on Content Marketing was published on the Genius.com blog, and I wondered whether I could visualize how Content Marketing is different from traditional public relations and advertising. You start defining the personas that you target, and you find out how to reach them through Social Media. came up with two low-fi sketches. The OLD Situation. | | GROW - PRACTICAL MARKETING SOLUTIONS SEPTEMBER 6, 2011  The hidden costs of social media conversation It’s a ubiquitous mantra of the social web to the point where sometimes I think it takes over as the ultimate goal. So how did we get hung up on the social media “conversation” as a goal of its own? What What is the future of the social media “conversation?” So the idea that social media conversation is revolutionary is untrue. The | | | | | | | |
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B2B MARKETING BLOG | SUNDAY, NOVEMBER 8, 2009 Where has all the credibility gone?
Increasingly, they go to peers, bloggers and social networking sites. Unlike journalists of old, new media authors don’t report to anyone. Blogger Guy LeCharles Gonzales puts it this way in his October 6 posting , New Media’s Credibility Problem , &# The New Media editorial model makes the content suspect. believe that in the near future we will see some shift back to mainstream media because fact-finding is a lot of work, and many will tire of it. Tags: Public Relations Uncategorized content social media They have to. MORE >> -
 Blogging, social media use skyrocketing at universities
500 firms and the latest research turns to social media usage trends at four-year accredited collges and universities in the U.S. Some highlights: Social media usage soars. 100 percent of colleges and universities studied are using some form of social media, up from 95 % last year, 85% in 2009 and 61% in 2008. Facebook is the most common form of social networking being used with 98% of colleges and universities reporting having a Facebook page (up from 87% last year). research colleges and social media universities and social media MORE >> -
MARKETING EDGE | FRIDAY, JANUARY 2, 2009 The Single Best PR Advice for 2009 – Think Like a News Organization
The problem with many companies trying to get PR and media coverage is they think like a company. In the first Marketing Edge episode for 2009 we talk with Kevin Dugan, co-author of the Bad Pitch Blog. We get into how not to craft a bad pitch and approaching PR with a different perspective in part because social media has changed the landscape of public relations. Meanwhile here’s an old PR versus new PR list for 2009, Kind of like a PR fashionista list. News is something you distribute to the news media. Time 27:53. Why clients? MORE >> -
PR MEETS MARKETING | MONDAY, FEBRUARY 2, 2009 Using Social Media: Part 6 - Measurement
This is the sixth post in a 6 part series on how I using social media. There has been discussion about how to measure social media and can it truly impact your bottom line. The same could be said of public relations. Audience Reach: The key aspect of social media is tracking “word of mouth” or the reach of your content to your key audiences. You can keep your stats private or public. wrote a bit about this in my second post - Using Social Media: Part 2 - Search Feeds. Using Social Media: Part 2 - Search Feeds. MORE >> -
THE POINT | THURSDAY, OCTOBER 8, 2009 Is Social Media Wasted on PR Agencies?
m ready to conclude that many PR agencies don’t really get it when it comes to social media. Either that, or they’re just choosing to frame the discussion in such a way as to greatly limit the potential of their clients’ social media initiatives. Recently I was made privy to a social media plan authored by a client’s PR agency. In practice, however, adopting a narrow focus on social media solely for PR purposes (just when did social media become the province of PR anyway?) Yes, some of my best friends are PR people. All true. MORE >>
- Put “Relationships” Back into Public Relations: B2B Clients/Agency Reap the Benefits B2B MARKETING SAVVY | TUESDAY, AUGUST 4, 2009
- Optimize Your Tradeshow Presence PR MEETS MARKETING | FRIDAY, FEBRUARY 26, 2010
- (Almost) 100 (of the) Best Social Media Marketing Blog Posts and Articles of 2009 WEBBIQUITY | MONDAY, FEBRUARY 1, 2010
- 50 (of the) Best Social Media Guides, Tips and Insights of 2011 (So Far) WEBBIQUITY | MONDAY, SEPTEMBER 12, 2011
- Measuring The Cost of Bad or Good Online Reputation PR MEETS MARKETING | WEDNESDAY, MARCH 4, 2009
- The social media revolution is over WONDERING OUT LOUD | THURSDAY, OCTOBER 1, 2009
- Glassdoor.com: Social Media Tool or PR Nightmare? MARKETING CRAFTMANSHIP | THURSDAY, JANUARY 5, 2012
- Small is the New Big B2B MARKETING BLOG | FRIDAY, AUGUST 28, 2009
- Show Me the Numbers: Hard Data on Internet Use and Media Spend CUSTOMER EXPERIENCE MATRIX | THURSDAY, SEPTEMBER 3, 2009
- Social Media, Smocial Media WONDERING OUT LOUD | FRIDAY, NOVEMBER 13, 2009
- Blocking Your Twitter Followers PR MEETS MARKETING | SUNDAY, MAY 3, 2009
- Blogging in a regulated industry WONDERING OUT LOUD | THURSDAY, DECEMBER 10, 2009
- Creating an Online Newsroom B2B MARKETING BLOG | MONDAY, JUNE 8, 2009
- Personal v. Professional with Albert Maruggi WONDERING OUT LOUD | WEDNESDAY, AUGUST 26, 2009
- Who’s the dim wit? You be the judge WONDERING OUT LOUD | WEDNESDAY, SEPTEMBER 23, 2009
- Social media and revenue: fast friends or oil and water WONDERING OUT LOUD | MONDAY, JULY 27, 2009
- B2B Social Media Marketing –Is it relevant? LEAD VIEWS | TUESDAY, DECEMBER 21, 2010
- Trust Has Value MARKETING EDGE | TUESDAY, AUGUST 18, 2009
- Best Social Media Stats and Market Research of 2010 (So Far) WEBBIQUITY | WEDNESDAY, SEPTEMBER 8, 2010
- Is Apple too good to join the party? WONDERING OUT LOUD | FRIDAY, AUGUST 14, 2009
- Look who’s back WONDERING OUT LOUD | FRIDAY, NOVEMBER 13, 2009
- Q3 Roundup: Twitter Tools, Media/Marcom, Social Media Research and Branding B2B MARKETING SAVVY | MONDAY, SEPTEMBER 21, 2009
- Tricking MS Outlook To Get Embedded Signature Links B2B MARKETING SAVVY | MONDAY, AUGUST 3, 2009
- Why You Need Outbound Marketing to Strengthen Your Inbound Marketing CONTENT MARKETING TODAY | FRIDAY, AUGUST 21, 2009
- What’s So Funny About Social Media and Online Marketing? WEBBIQUITY | SUNDAY, MAY 30, 2010
- What the Future Holds for B2B Social Media Marketing DELICIOUS B2BMARKETING | TUESDAY, NOVEMBER 2, 2010
- free stuff that sells. maybe. THE EFFECTIVE MARKETER | SATURDAY, JUNE 13, 2009
- Kindle Marketing Lessons « The Effective Marketer THE EFFECTIVE MARKETER | FRIDAY, MAY 29, 2009
- Mapping the Social Media Landscape THE EFFECTIVE MARKETER | WEDNESDAY, AUGUST 11, 2010
- Social Media Isn't Only for Virtual Events WEBMARKETCENTRAL | THURSDAY, FEBRUARY 26, 2009
- because you can't beat free marketing training THE EFFECTIVE MARKETER | TUESDAY, JUNE 23, 2009
- Brochureware Is Not a Dirty Word MARKETING CRAFTMANSHIP | FRIDAY, AUGUST 19, 2011
- Do you have good business karma? (Part 2) B2B MARKETING BLOG | MONDAY, AUGUST 10, 2009
- are you paid enough? new salary survey released THE EFFECTIVE MARKETER | FRIDAY, AUGUST 14, 2009
- Multichannel Marketing: Public Relations' Impact on PPC E-STORM | WEDNESDAY, JANUARY 20, 2010
- 100 Social Media & Content Marketing Predictions for 2010 JUNTA 42 | MONDAY, DECEMBER 14, 2009
- Twitter Blurs the Line: Sorting Out Branding, Adv/PR and Marketing Opportunities B2B MARKETING SAVVY | TUESDAY, AUGUST 25, 2009
- The Public Relations Secret Behind the $1 Million House Coupon Phenomenon CONTENT MARKETING TODAY | FRIDAY, JULY 10, 2009
- Top Social Media Measurement and Tracking Tools DELICIOUS B2BMARKETING | TUESDAY, JULY 31, 2012
- How NOT to pitch a blog | Online Marketing Blog DELICIOUS B2BMARKETING | MONDAY, JUNE 15, 2009
- BMA-Minnesota to Explore the Use of Social Media within the B2B Marketing Arena WEBMARKETCENTRAL | FRIDAY, FEBRUARY 27, 2009
- Best Interactive PR Articles and Blog Posts of 2009 WEBBIQUITY | MONDAY, APRIL 5, 2010
- Is Twitter a Critical Part of your Resume? BUZZ MARKETING FOR TECHNOLOGY | MONDAY, JUNE 8, 2009
- Online Reputation Management: Radian6 PR MEETS MARKETING | TUESDAY, FEBRUARY 24, 2009
- Strategic Guy: Three Phases of Social Media Maturation DELICIOUS B2BMARKETING | THURSDAY, JULY 9, 2009
- 12 Social Media Tools for B2B Pre-Event Marketing DELICIOUS B2BMARKETING | WEDNESDAY, DECEMBER 1, 2010
- The end of PR as we know it GROW - PRACTICAL MARKETING SOLUTIONS | WEDNESDAY, OCTOBER 7, 2009
- Turning Marketing Strategy into Marketing Program Plans CLIFF ALLEN ON MARKETING | FRIDAY, JULY 17, 2009
- Seven Requirements for any Social Media Initiative (or Seven. E-STORM | WEDNESDAY, DECEMBER 2, 2009
- The 39 Social Media Tools I’ll Use Today DELICIOUS B2BMARKETING | SUNDAY, OCTOBER 31, 2010
- B2B Search Marketing: 5 Must-Read Tips - Online Marketing Blog DELICIOUS B2BMARKETING | WEDNESDAY, DECEMBER 9, 2009
- Social media helps level the playing field for new college grads GROW - PRACTICAL MARKETING SOLUTIONS | THURSDAY, AUGUST 20, 2009
- ClickInsights: How should case studies be used in marketing activities versus sales activities? CONNECT THE DOCS | THURSDAY, OCTOBER 8, 2009
- Tweet “Type” as a Means for Threading the Approval Needle B2B MARKETING SAVVY | TUESDAY, SEPTEMBER 22, 2009
- The Fun Theory: How to Change Behavior THE EFFECTIVE MARKETER | MONDAY, NOVEMBER 30, 2009
- Marketing Edge MARKETING EDGE | THURSDAY, JANUARY 3, 2008
- Best Social PR Guides, Tips and Tools of 2010 WEBBIQUITY | WEDNESDAY, JANUARY 12, 2011
- Study: B-to-B Marketers Lagging With Social Media DELICIOUS B2BMARKETING | WEDNESDAY, NOVEMBER 28, 2012
- ClickLaunch: The Content Marketing PlayBook CONNECT THE DOCS | MONDAY, OCTOBER 12, 2009
- Using Audience Targeting to Own the Latent Pipeline B2B MARKETING CONFIDENTIAL | WEDNESDAY, DECEMBER 16, 2009
- Customer Insight Three Ways B2B MARKETING CONFIDENTIAL | TUESDAY, JULY 21, 2009
- B2B Marketing Confidential: Three Ways to Track ROMI B2B MARKETING CONFIDENTIAL | FRIDAY, JULY 24, 2009
- Part 2 of Latent Pipeline: Digital Topography B2B MARKETING CONFIDENTIAL | MONDAY, DECEMBER 21, 2009
- More Free Marketing Knowledge THE EFFECTIVE MARKETER | TUESDAY, DECEMBER 8, 2009
- Want to Build Trust? Want to be a Market Leader? Be a Thought Leader ILLUMINATING THE FUTURE | MONDAY, DECEMBER 21, 2009
- Webinar Presentations That Suck « The Effective Marketer THE EFFECTIVE MARKETER | MONDAY, MAY 25, 2009
- Marketing Edge MARKETING EDGE | FRIDAY, NOVEMBER 16, 2007
- Making the Most of Your Webinars THE EFFECTIVE MARKETER | MONDAY, FEBRUARY 7, 2011
- 2011 #Nifty50 Top Twitter Men BLUE FOCUS MARKETING | MONDAY, MAY 23, 2011
- The 2011 #Nifty50 Top Twitter Men Reprise WEBBIQUITY | MONDAY, JUNE 6, 2011
- B2B Lead Generation Blog: The Difference Between ROI and Marketing Accountability B2B LEAD GENERATION BLOG | SUNDAY, MAY 13, 2007
- The Science of Email Marketing « The Effective Marketer THE EFFECTIVE MARKETER | THURSDAY, FEBRUARY 10, 2011
- Marketing Charts and Trends « The Effective Marketer THE EFFECTIVE MARKETER | WEDNESDAY, MAY 18, 2011
- B2B Lead Generation Blog: Marketing accountability and ROI Measurement B2B LEAD GENERATION BLOG | MONDAY, JULY 11, 2005
- B2B Lead Generation Blog: Using thought leader content as a lead generation tool B2B LEAD GENERATION BLOG | WEDNESDAY, JUNE 8, 2005
- B2B Lead Generation Blog: MarketingSherpa Data on the Best & Worst Lead Generation Offers for 2006 B2B LEAD GENERATION BLOG | FRIDAY, JULY 28, 2006
- B2B Lead Generation Blog: Better Sales and Marketing Integration B2B LEAD GENERATION BLOG | SATURDAY, SEPTEMBER 17, 2005
- B2B Lead Generation Blog: Prediction: Lead generation dashboards will likely be a hot topic B2B LEAD GENERATION BLOG | TUESDAY, NOVEMBER 15, 2005
- B2B Lead Generation Blog: Winning the Complex Sales Cycle with Thought leading Content B2B LEAD GENERATION BLOG | THURSDAY, NOVEMBER 10, 2005
- B2B Lead Generation Blog: Where do Your Email Newsletters go? B2B LEAD GENERATION BLOG | WEDNESDAY, DECEMBER 6, 2006
- B2B Lead Generation Blog: Will Writing a Business Book Generate Sales Leads? B2B LEAD GENERATION BLOG | FRIDAY, FEBRUARY 24, 2006
- Upcoming Marketing Conferences « The Effective Marketer THE EFFECTIVE MARKETER | THURSDAY, FEBRUARY 3, 2011
- B2B Marketing Summit Shows Old Problems Persist THE EFFECTIVE MARKETER | THURSDAY, OCTOBER 14, 2010
- The State of the Blogosphere 2010 DELICIOUS B2BMARKETING | MONDAY, DECEMBER 13, 2010
- Aberdeen Shows How to Do Email Marketing Right THE EFFECTIVE MARKETER | THURSDAY, JANUARY 13, 2011
- B2B Lead Generation Blog: How Podcasts Impact B2B Purchase Decisions B2B LEAD GENERATION BLOG | THURSDAY, JULY 13, 2006
- The Rise of the Content Marketer « The Effective Marketer THE EFFECTIVE MARKETER | MONDAY, MAY 9, 2011
- What Makes a Great Creative Brief? « The Effective Marketer THE EFFECTIVE MARKETER | FRIDAY, JANUARY 7, 2011
- Marketing Automation Catching On Fire THE EFFECTIVE MARKETER | WEDNESDAY, FEBRUARY 16, 2011
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