markempa

AUGUST 17, 2007

Here are some online examples such as: blog posts, podcasts, vidcasts, webinars, e-books, personalized microsites, wikis, and other multimedia. Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 Be sure to give your audience a way to subscribe to get updates either via RSS or via email.

Lead Nurturing 120

Lead Nurturing Lead Generation Tactics Lead Scoring 120

Chris Koch

APRIL 30, 2010

Our customers and prospects—especially the younger ones—will be looking at smartphones as one of their primary computing platforms—if not the primary platform. Do you have situations where customers and prospects feel they might miss something by being disconnected from you even for a short while? Continuity.

Mobile Marketing 100

Mobile Marketing Mobile Advertising Paid Search Agency Wiki 100

Online Marketing Institute

JULY 31, 2009

I worry that this tool only ends up helping sales pick out cold calls to make, and is not used by marketers enough to segment, collect, and improve their prospecting databases. Synchronizing prospect and opportunity databases is key. 9) Collaboration — capabilities like wikis, sales-contributed content, voting and tagging.

Enterprise Management 40

Enterprise Management Work Management DemandBase Marketing Management 40

WebMarketCentral

MARCH 24, 2009

MarketingSherpa's 2009 Social Media & PR Benchmark Guide (PDF) provides a wealth of useful statistics and guidance. As he states it, "The prospect does not want to be 'sold' to. Here's some research on how to do that. technologies." technologies." (If

Social Media 20

Social Media Paid Content Paid Search Agency Web 2.0 20

Customer Experience Matrix

JULY 28, 2009

Although their Web site is tagged as “on demand marketing automation”, they have in-house staff to build, run and analyze client databases, plus compiled consumer and business files that can provide prospect lists or enhance customer records. Tasks cannot be assigned to specific individuals, although this should be added by the end of 2009.

Marketing Automation Services 120

Marketing Automation Services Enterprise Management Work Management Marketing Management 120

Hubspot

OCTOBER 17, 2018

Since its 2009 founding, one thing has been certain about Uber: It's experienced unequivocal brand growth. This feature allows you to retarget the people who are already familiar with your brand from a website visit or another previous interaction -- it’s a great way to move prospects through the buyer’s journey.

Resources 96

Resources Lead Ranking Marketing Automation Services Lead Scoring 96

B2B Marketing Zone Posts

DECEMBER 1, 2010

All blogs, wikis, forums, and social networks hosted or sponsored by Oracle (e.g., com , wiki. More on Marketo Financials: Despite Past Losses, Prospects Are Bright - Customer Experience Matrix , November 19, 2010 Summary: Public data gives some insights into Marketo’s financial history and prospects. com , forums.

Enterprise Management 40

Enterprise Management B2B Marketing Work Management Marketing Management 40