The Effective Marketer

MAY 9, 2011

Twitter feeds need updating, Facebook pages need commenting, blog posts need editing, and YouTube videos have to be tagged. Think about: Videos Webinars Presentations eBooks Whitepapers Sales Collateral Blog Posts Tweets Facebook Comments/Likes/etc LinkedIn (company page, discussions, etc.) What used to be clear roles (i.e.

Planning 100

Planning Marketing Budget Creation Work Management Marketing Management 100

The Effective Marketer

NOVEMBER 30, 2009

Volkswagen launched what became quickly a viral campaign with emails being forwarded, youtube videos with over 1 million hits and comments from all corners of the web. This entry was posted on Monday, November 30th, 2009 at 8:00 am and is filed under Communication , Marketing Strategy , Social Media. Some food for thought.

Marketing Budget Creation 100

Marketing Budget Creation Work Management Marketing Automation Services Marketing Budget 100

The Effective Marketer

MARCH 7, 2009

The room was packet (the number I heard was 80 attendees) and a lot of information was flowing to and from the audience back to the presenters. I got a couple pages worth of notes from her presentation. Hopefully the board members also learned how to use social media and we’ll see it being adopted by the chapter.

Conference 100

Conference Social Media Work Management Marketing Budget 100

Convince & Convert

OCTOBER 28, 2010

View more presentations from Jay Baer. A 2009 study by MarketingProfs found that all companies, regardless of model and size, are predominately using Twitter, Facebook, YouTube, Blogs, and Linkedin. There are plenty of half-truths and misunderstandings about what, where, why, and how B2B social media works (or doesn’t).

Social Media 154

Social Media Media B2B Paid Search Agency 154

The Effective Marketer

NOVEMBER 4, 2009

Stress vs. Productivity from www.hrmreport.com If your office is anything like mine, your colleagues send you Youtube videos, web links, and other stuff that although very entertaining doesn’t help you get your projects done on time. Have you ever tried simply not checking email ? Close the email and ask yourself again in 1 hour.

Product 100

Product Work Management Marketing Budget Creation Marketing Automation Services 100

Exo B2B

FEBRUARY 27, 2020

The subject of influence marketing is so present in today’s marketing landscape that Lee Odden, an expert in B2B content marketing , devotes all his energy and the majority of his blog posts to it. 1- Republish blogs that are dated but whose subject is still current by refreshing them. The latter, as you can see, is more image oriented.

B2B Marketing 52

B2B Marketing B2B Thought Leadership Social Networks B2B 52

ClearVoice

MARCH 8, 2022

Just do a little research, target the names that pop up frequently, and present them through clever write-ups. As a female content creator myself, I’m honored to present the following women in content marketing that you need to know, in no particular order. She can be found as a presenter at various digital marketing events.

Work Management 52

Work Management Paid Search Agency Content Marketing Planning 52

WebMarketCentral

NOVEMBER 23, 2009

Looking for a more powerful way to share presentations online? SlideSix SlideSix is a multimedia presentation sharing site, designed to be SlideShare on steroids. You can upload presentations, record audio narration, and attach videos, all on the site. Consolidate your online profiles and social networking presence?

Tools 20

Tools Best Practices Adwords Word of Mouth 20

Martech Advisor

DECEMBER 17, 2019

Remember Apple’s ‘Get a Mac’ campaign from 2005-2009? Today, customers own contact - which means they decide when and on which channel / platform they will contact a brand, and the brand is not only expected to be present on the channel, but also provide a cohesive experience across these channels.

Trends 102

Trends Gartner Paid Search Agency Marketing Management 102

Industrial Marketing Today

APRIL 28, 2010

I found a very helpful presentation on blogging styles by Rohit Bhargava , a founding member of the pioneering 360 Digital Influence team at Ogilvy and author of the award winning new marketing book, Personality Not Included. The 25 Basic Styles of Blogging … And When To Use Each One View more presentations from Rohit Bhargava.

Web 2.0 60

Web 2.0 Privacy Policies Buying Cycle RSS 60

Content Marketing Institute

DECEMBER 31, 2018

? ?. This text and the accompanying 30-minute video comes from my Content Marketing World 2018 keynote presentation. In a 2009 study published by Dr. Phillipa Lally in the European Journal of Psychology, 96 people over a 12-week period were analyzed about changing behavior and habits. Late summer 2009 was critically important.

Planning 102

Planning Paid Search Agency Advertising Agencies Terms and Conditions 102

Industrial Marketing Today

APRIL 20, 2010

This Marketing Data and Research Presentation includes data on: Lead Generation Blogging and Social Media Marketing Budgets Twitter and Facebook 50+ pages of marketing charts and graphs from original research Download the report from here. The second report on social media and b2b marketing is from HubSpot.

Social Media 60

Social Media Social Marketing B2B Marketing Web 2.0 60

Industrial Marketing Today

AUGUST 10, 2010

Maximize the All In One SEO Wordpress Plugin View more presentations from Scott Stawarz. webinars website design White Paper Marketing whitepapers YouTube Marketing Matters Marketing Matters is our monthly e-newsletter on best practices in industrial and B2B marketing. I keep these checked to avoid any duplicate content issues.

Business Blogging 60

Business Blogging Optimization Web 2.0 Business 60

Industrial Marketing Today

JUNE 24, 2010

Link), was a survey of small business owners and found that the two most common tactics used in 2009 were tweeting e-mail newsletters and sending out blog entries to e-mail lists. It is a joint presentation by Omniture, an Adobe company, and ExactTarget on the best practices of Email and Social Engagement.

Social Media 60

Social Media Email Marketing Social Marketing Web 2.0 60

Rain: The Growth Agency

DECEMBER 14, 2020

For more information, visit the official website , Facebook , Twitter or YouTube pages. Tour, 2003 and 2008 matches between the United States and Mexico, and the 2005, 2007, 2009, 2011 and 2019 CONCACAF Gold Cups. LSSE has also reinvigorated the Battle of the Piney Woods presented by H-E-B rivalry between Stephen F.

Advertising Agencies 40

Advertising Agencies Paid Search Agency Ad brokers Lead Ranking 40

Martech Advisor

FEBRUARY 3, 2020

Cheetos is making a Super Bowl appearance for the first time after 2009. Super Bowl presents an opportunity to reach out to millions of viewers at the same time. The Super Bowl 2020 ad-time slots were sold out in November 2019. ” Learn More: How Small Screens can be a Game Changer for Big Brands. The Road Ahead.

Campaigns 55

Campaigns Amazon Lead Scoring Lead Ranking 55

Industrial Marketing Today

JUNE 15, 2010

We converted several of their PowerPoint files into online Flash presentations to highlight the primary benefits and features of their software suite. webinars website design White Paper Marketing whitepapers YouTube Marketing Matters Marketing Matters is our monthly e-newsletter on best practices in industrial and B2B marketing.

CMS Development 60

CMS Development Marketing Websites Work Management Web 2.0 60

Industrial Marketing Today

MAY 5, 2010

That’s when you can provide more in-depth information and the specifics of your solution, provide answers to their questions and transform them into evangelists for your message for them to present to final decision makers and/or other internal stakeholders that you may not have access to.

Sales Cycle 60

Sales Cycle Web 2.0 Buying Cycle Privacy Policies 60

Industrial Marketing Today

JULY 20, 2010

Finally, they presented designs to teachers, parents, and Jim West, inventor of the electric microphone. 2 comments… read them below or add one } Jack Pallet July 23, 2010 at 9:36 am The missing link in many sales presentations is a combination of clear, concise communication and the establishment of credibility.

Creativity 60

Creativity B2B Marketing Lead Ranking Lead Scoring 60

Industrial Marketing Today

AUGUST 20, 2010

Lesson #3: Features are the benefits Your online marketing content may consist of images, videos, PowerPoint presentations, PDFs, white papers and pre-recorded webinars. Don’t force them to spend extra time or use multiple clicks because of a non-intuitive navigation scheme.

Web 2.0 60

Web 2.0 Planning Buying Cycle Lead Scoring 60

Industrial Marketing Today

JULY 14, 2010

The practice includes aggregation (gathering) and curation (sorting, categorizing, art directing, and presenting) such that material from multiple sources creates a unique editorial experience for readers/visitors. Next, I came across a blog post written back in September of 2009 by Rohit Bhargava of Influential Marketing Blog.

Curation 60

Curation RSS Web 2.0 Content Marketing 60

Online Marketing Institute

DECEMBER 1, 2010

YouTube and UStream Videos Create pre-event videos discussing conference topics or featuring conference speakers. Slideshare Put together a slide presentation of your conference benefits, topics or speakers and posting it to Slideshare. The blog can even extend beyond the conference and be used as a year-round source of information.

Social Media 40

Social Media Event Marketing Social Marketing B2B Marketing 40

Ambal's Amusings

MARCH 18, 2010

For instance, capturing attention via a YouTube video or a viral link on Twitter, but then having people who access this media find something – some link or call to action – that takes them to the next step. The John Chambers Telepresence video on YouTube. B2B Lead Generation Benchmark Study 2009. MarketingSherpa.

Viral Marketing 100

Viral Marketing B2B Marketing Campaigns B2B Thought Leadership 100

Anything Goes Marketing

NOVEMBER 15, 2009

David Meerman Scott was a fantastic speaker and adding all the golden nugget tweets from his presentation wouldn’t due it justice. chadhorenfeldt PS: For videos from the event and some of the sessions I mentioned above, check out the Eloqua YouTube Channel. I have added a few though. Looking forward to Eloqua Experience 2010!

Eloqua 100

Eloqua Twitter Sales Management Lead Ranking 100

Online Marketing Institute

JANUARY 4, 2011

Jeffbullas's Blog Internet Marketing Home Bio Speaking Grade your Site Marketing Resources Twitter Jeff’s YouTube Contact Congratulations: You have successfully subscribed! Place Powerpoint presentations on your blog by posting and then embedding links from Slideshare 18. Run polls and surveys on your blog 19.

Paid Content 40

Paid Content Tips Webinar Metrics Ideal Customer Profiles 40

Convince & Convert

SEPTEMBER 7, 2010

The examples and mini case studies he presents provide insights that leave you nodding your head and thinking you could adopt the same approaches. I will spare Jay’s blog the list of the 70 videos we did, outside of YouTube, since most of them were made before YouTube existed. UNsettling Stratten has a knack for gaps.

Social Media 115

Social Media Media Paid Search Agency Peer-to-peer 115

Online Marketing Institute

NOVEMBER 8, 2010

The results speak for themselves: 134 million-plus views on YouTube (1 million-plus for many videos including 8 million-plus for the recent iPad clip ), numerous awards and most importantly, a 700 percent increase in sales since the campaign started in 2006. I also love the way Indium presents its blogs and bloggers on its Web site.

Case Studies 40

Case Studies Case Study Social Media Studies 40

Hubspot

APRIL 1, 2018

When you're trying to decide the best way to present your brand, ask yourself: What problem are you solving for your customers? Year in Search began in 2009 as "Zeitgeist," a written report of the public's most common Google searches over the previous 12 months. Don’t want walk up four flights of stairs? Just Do It. The Lesson.

Advertisements 101

Advertisements Advertising Best Practices Paid Search Agency 101

Anything Goes Marketing

NOVEMBER 16, 2008

During my research, I stumbled upon a great article by the Canadian Marketing Blog called " 2009 B-to-B Demand Creation Trends " eh (Canadian joke). Reuse your live presentations. Use social media techniques such as Twitter and YouTube to maximize the effect of your webinars, videos and white papers.

Lead Ranking 100

Lead Ranking Top of Funnel RSS Lead Nurturing 100

Webbiquity

JANUARY 10, 2010

Another noteworthy post from this publication is Facebook is a Personal CRM for Baby Boomers , in which Daniel Flamberg reports on an Accenture study showing that in early 2009, “boomers posted a 59 percent increase in use of social networks; a rate of adoption 30 times faster than any other age group.&# practices, blogs and more.

Social Media 100

Social Media Marketing Budget Social Marketing Paid Search Agency 100

WebMarketCentral

MARCH 10, 2009

Site Alexa Rank (March 2009) Compete Traffic (February 2009) Compete 1-Year Traffic Change Google Pagerank Facebook 5 73,787,766 +159.0% Site Alexa Rank (March 2009) Compete Traffic (February 2009) Compete 1-Year Traffic Change Google Pagerank Facebook 5 73,787,766 +159.0% 8 LinkedIn 14 11,246,726 +137.4%

Social Media 20

Social Media PageRank Digg Wikipedia 20

Convince & Convert

MARCH 25, 2010

Swix aggregates as many as 100+ of your social media metrics, and presents them in a unified, visually digestible fashion that will be the darling of any Excel hater. Want to compare the historical growth of your RSS subscribers to your YouTube channel subscribers? New YouTube video that goes viral. A new product launch.

Social Media 117

Social Media Media Webinar Metrics Marketing & Strategy 117

Outgrow

MAY 23, 2022

They’re doing YouTube shorts. Saksham Sharda: And when you first started using the term content marketing back in 2001, what was your vision for the business back then and how do you believe it compares to the present state of the industry? You need to present yourself as one of the leading experts and how best do you do that?

Content Marketing 52

Content Marketing Work Management Personalization Lead Ranking 52

Hubspot

JUNE 4, 2013

The search engine crawlers are evaluating everything they can find pertaining to your brand, including your website content, press releases, videos, presentations, PDFs, webinars, podcasts, articles, etc. Magazine’s list of fastest growing privately held companies from 2009-2012. Google is trying to accomplish the same thing online.

Brand Identity 28

Brand Identity Branding SEO Television marketing 28

Convince & Convert

FEBRUARY 24, 2010

Power, Risk & Accountability Today, I gave a presentation to LEAD San Diego, a group of Southern California business leaders. The theme of the presentation was this new era of marketing-centrism and what it takes to succeed in an environment where marketing plans are not month-to-month, but minute-to-minute. All rights reserved.

Conference 116

Conference Organization Paid Search Agency PR 116

Convince & Convert

JULY 21, 2010

A recent presentation at the PRSA Counselors Academy, by Michael Lasky , Partner and Chair of the Public Relations Law Practice at the law firm of Davis & Gilbert in NY, provided a wake up call to those in attendance about how the law is slowly creeping into the social landscape and why responsible marketers had better pay attention.

Social Media 155

Social Media Paid Content Media Advertising Agencies 155

Hubspot

JANUARY 17, 2014

We''ve even published SlideShare presentations about remarkable campaigns , as you may remember. But when they got to the gate, they saw what looked like a large present with a webcam of Santa inside. Instead of retrieving their bags, gifts came out with all of the presents inside that they had asked for.

Paid Search Agency 28

Paid Search Agency Campaigns Advertising Agencies Planning 28