Chris Koch

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Want proof that the C-suite is into social media? Here it is.

Chris Koch

One is the river of planned content—the conference theme, the presentations, etc.; And yet our latest annual survey of 355 buyers of complex IT solutions, How Customers Choose Solution Providers, 2009: The Importance of Personalization, Epiphanies, and Social Media, shows that the door to the C-suite is opening up.