Video Reward Ads: A Game Changer for Digital Marketing
Digilant
MARCH 3, 2022
Interstitial ads generally follow a “prompt, opt-in, reward” structure, so these video game advertisements work best in action, arcade-style, puzzle, and sports games that easily provide users benefits for watching an ad. In fact, mobile gaming app downloads increased 45% in 2020 , compared with 35% in 2019. Audience diversity.
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