Buzz Marketing for Technology
DECEMBER 11, 2008
As the economy twists and turns with more layoffs mounting – having a strong personal brand is becoming ever more important from a career perspective. To get some more clarity on this I interviewed Dan Schawbel the author of the Personal Branding blog. Build a Powerful Brand to Achieve Career Success (Kaplan, April 2009)."
Webbiquity
APRIL 14, 2010
15 Essential Checks Before Launching Your Website by Smashing Magazine. Reid Carr recommends a succinct value proposition, the ability to compare your offerings with competitors, content-sharing capability, personalization and other features to make your website work harder. 10 Great B-to-B Sites by BtoB Magazine.
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ClickZ
JULY 2, 2019
Brands have always been able to curate boards to reflect their personalities and product lines. And as more brands publish print magazines, the Swedish furniture giant is integrating its signature catalogs onto Pinterest. Instead, users take a questionnaire about their personal style. The catalog isn’t one of IKEA’s boards.
Buffer
FEBRUARY 21, 2023
When we were first getting started as a student club in 2009, I remember initially struggling to get my peers to join. I decided to take the same approach to marketing Diversability: If people wouldn’t hand me a microphone, I’d become my own hype person instead.
ViewPoint
MAY 23, 2011
Is that person still in that job? Can I reach the person via this phone number? Have a look at the reports here: 2009 and 2010. Response files , made up of individuals who have taken some kind of action, like subscribe to a trade magazine, attend a conference, or buy a product. The main concern we hear about is accuracy.
Launch Marketing
NOVEMBER 6, 2019
Considering that many viewers tune in solely for the commercials, Squarespace was wise to leverage a widely known movie personality for their eye-catching commercial. Not only did Xerox engage through email and content marketing, but they also incorporated a personable aspect to their campaign by hosting seminars across the U.S.
NuSpark Consulting
MARCH 17, 2012
BtoB magazine: Emerging Trends in B2B Social Marketing, April 2011. Tech Target: When Worlds Converge: Similarities in Brand Reception and Media Consumption of IT and Personal Technology Buyers. The Buyersphere Project: How Business Buys From Business, Gord Hotchkiss, Enquiro, 2009. The State of Content Marketing, Outbrain.
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