Customer Experience Matrix

JULY 8, 2009

Vendors showing significant growth ( highlighted in green ) are mostly new entrants with below-average prices: Pardot , OfficeAutoPilot and LoopFuse. The only important exception is LoopFuse , which I have deferred at the company's request. Silverpop's figures may also be inflated by its consumer email production business.

Marketing Automation Services 120

Marketing Automation Services Marketing Management Demand Generation Vendors 120

Customer Experience Matrix

APRIL 28, 2009

nbr responses vendor 8 Marketo 6 Eloqua 3 Genius.com 3 LoopFuse 3 Pardot 2 Market2Lead 2 Treehouse Interactive 1 eTrigue 1 Vtrenz (Silverpop) 7 No Response 36 Another intriguing bit of contextual information is the deployment date of the systems. One repondent reported deployment on 4/24/09 (i.e., Fair enough.

Demand Generation 120

Demand Generation Customer Surveys Demand Marketing Automation Services 120

Customer Experience Matrix

FEBRUARY 4, 2009

I did publish a real review in July 2009.] My own consideration set also includes Marketbright , Market2Lead , MarketingGenius , LeadLife , LoopFuse , LeadGenesys , , eTrigue and SalesFusion360 , although I haven't looked at all of those in detail. They focus on email nurturing campaigns and marketing measurement.

Demand Generation 120

Demand Generation Cost Marketing Management Demand 120

Customer Experience Matrix

DECEMBER 29, 2009

Summary: LoopFuse offers attractive but limited demand generation functions at an easy-to-swallow price. It’s been nearly a year since I took my first close look at the LoopFuse OneView demand generation system. Leads enter LoopFuse lead flows when they join the associated recipient list. The system stores one score per lead.

Loopfuse 120

Loopfuse Demand Generation Agencies Demand Generation Demand 120