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Demandbase: A New Twist In The Lead Management Automation Market

Online Marketing Institute

I would put Demandbase here along with firms like Active Conversion, Hubspot, iHance, Leadlander, Sales Genius, and Zoominfo. You don’t wait for a cold call to talk to an annoying sales person. This allows to know and analyze the response, reaction and behavior of the contacted person within the lead organization or your customer.