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55 (of the) Best Social Media Tips, Tactics and Tools of 2010

Webbiquity

If 2009 was the year many marketers puzzled over, poked at and pondered incorporating social media into their marketing mix, 2010 was the year of diving in. According to a HubSpot study, 71% of marketers viewed Twitter as a useful marketing tool last year, up from just 39% in 2009. Which Profile Aspects Should Be Emphasized on Twitter, Facebook and LinkedIn? Adoption soared.

B2B Search Marketing: 5 Must-Read Tips - Online Marketing Blog

delicious b2bmarketing

Home About Resources Archives Subscribe Consulting Contact 5 Must-Read Tips for B2B Search Marketing Comments | Posted by Michelle Bowles on Dec 4th, 2009 in B2B , SEO , SEO Tips [Note from Lee: A few weeks ago, Michelle wrote a great post on Retail SEO tips and this week, Ive asked her to tackle B2B SEO and general search marketing tips, since one-size SEO does not fit all programs. Enjoy!]

Crunchy, salty, nutritious news & views on B2B marketing for technology companies | Velocity - the B2B marketing acceleration agency for technology companies

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So click here to find out whether they changed my mind… Read more… Stan Woods | June 16th, 2009 | one comment The Content Marketing Workbook It’s here. Read more… Doug Kessler | June 11th, 2009 | 3 comments Choose your patients carefully The most respected surgeons in the world have the best survival rates. Here’s why B2B marketers should do the same thing… Read more… Doug Kessler | June 8th, 2009 | no comments Featured post The Content Marketing Workbook It’s here. Come and get it! Come and get it! World&#.  See it here.

(Almost) 100 (of the) Best Social Media Marketing Blog Posts and Articles of 2009

Webbiquity

Social media marketing activity exploded in 2009, and so did coverage of these practices. So in case you missed any of these, here are almost 100 of the best blog posts and articles covering social media strategy and tactics, measurement, monitoring, research, pitfalls to avoid, policies, tools and more from 2009. Social Media Ad Metrics Definitions (PDF) by The Interactive Advertising Bureau (IAB). Social Media Measurement: It’s Not Impossible by Journal of Interactive Advertising. Did You Know 4.0 by YouTube. Social Media Measurement. and ROI. Urs E.

Best of 2009: Social Media Marketing, Part 1

Webbiquity

Traditional ROI measures fail to take into account the search value of social media engagement, as well as the value of the customer service and product enhancements that social listening and interaction can provide. Rebecca Weeks provides a “cheat sheet&# with five key tactics to increase website traffic through social media, including interaction on the most popular social networking sites, using free Twitter tools to maximize the value of that platform, and getting exposure on social news sites. 11 Reasons You Can’t Ignore Social Media in 2009 by Digital Labz.

102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity

While 76% of marketers believe “they know what their consumers want” in terms of social media content and interaction, only 34% have actually asked those buyers. ( e-Strategy Trends ). 2. B2B buyers are most likely to share useful vendor content via email (79%), followed by LinkedIn (53%), Twitter (39%) and Facebook (18%). LinkedIn Facts. Earnest Agency ). 4. years.

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100 Social Media & Content Marketing Predictions for 2010

Junta 42

With shoot-and-upload video getting easier and easier, everyone's going to jump onto YouTube. 2009 was about learning social media. Brand marketers will try to reach their consumers in this new interactive dimension    Brian Halligan I think 2010 is the year brand marketers figure out that interrupting their way into people's lives through advertisements just does not work anymore as we consumers are sick-and-tired of being marketed to and are getting better-and-better at blocking the interruptions out (i.e.   No kidding!  Seth Godin.

The Buzz about Social Media Marketing

Content Marketing for BI

So much buzz about social media marketing (Facebook, Ning, YouTube, Flickr, Twitter, LinkedIn), it’s almost tough to separate practical information from the hype. Interactive media: podcasts, video, online demos – 30%. They leverage LinkedIn, Ning, YouTube, and Twitter. And here are the answers: Peers and colleagues – 84%. Your direct vendor salesperson – 69%.

How Trade Publications Can Capitalize on Content Marketing and Social Media

WebMarketCentral

Publishers no longer have a monopoly on content creation, but they can potentially create integrations with bloggers, Twitter feeds, YouTube videos, LinkedIn groups and other places where their industry is being discussed and provide a centralized portal for vendor, user and independently created material. Conversation Aggregation. Research. Ratings and Rankings. Not possible.

15 Social Media Concepts to Make You a More Marketable Social Media Professional in 2013

WindMill Networking

View this check-list and assess which you have conquered and which you can improve upon in 2013: At a minimum, you should have an active Twitter account and LinkedIn account designed around your personal brand. These deeper connections can lead to higher-level interactions, including advocacy and loyalty. All content on your blog, Facebook page, Twitter profile, YouTube channel, etc.,

How NOT to pitch a blog | Online Marketing Blog

delicious b2bmarketing

Expo Microblogging Digital Asset Optimization Lets Get Social: FriendFeed Twitter Delicious StumbleUpon Facebook LinkedIn Flickr YouTube Slideshare Most Popular Posts Related Posts Blogger Relations 101 Public Relations Spam and the Bad Pitch Search Marketing News Blog No Blog? Online Marketing Blog TopRank’s internet marketing blog on the intersection of digital PR, social and search engine marketing. Pitching bloggers and print journalists are somewhat similar, but in the end, they can be very different things. Please don’t. That’s what AdRants is for. Kudos!

Are You Creating Irresistible Offers with Your Email Marketing?

Industrial Marketing Today

by Achinta Mitra on November 16, 2009 in B2B E-Mail Marketing Do you know the key component of email marketing that generates more high-quality leads and drives sales? Marketing gurus tend to talk about opt-in pages, sign up forms, calls to action and interactive squeeze pages to boost your click through and conversion rates. webinars website design White Paper Marketing whitepapers YouTube Marketing Matters Marketing Matters is our monthly e-newsletter on best practices in industrial and B2B marketing. What is it? In other words, motivate them to act on your offer now!

Adding eBooks to the B2B Marketing Mix: An Interview with Cindy Kim of Lumension

Savvy B2B Marketing

Edward Brice, recommended the eBook concept as a way to make it more interactive, content-rich, and viral. Within each chapter, you can click on various links that take you to interactive features that give you a better sense of our CEO. We worked with a local videographer to shoot the video of our CEO, and then we uploaded it to YouTube in time for our eBook launch. Web 2.0

Adding eBooks to the B2B Marketing Mix: An Interview with Cindy Kim of Lumension

Savvy B2B Marketing

Edward Brice, recommended the eBook concept as a way to make it more interactive, content-rich, and viral. Within each chapter, you can click on various links that take you to interactive features that give you a better sense of our CEO. We worked with a local videographer to shoot the video of our CEO, and then we uploaded it to YouTube in time for our eBook launch. Web 2.0

ClickLaunch: Jonathan Kantor's Crafting White Paper 2.0

Connect the Docs

In addition, the advent of Social Media has changed the way we interact with information. Sites such as Twitter, Facebook, and LinkedIn, exemplified by short, quick, rich media messaging has reduced our attention spans and our ability to read large blocks of paragraph-oriented text. What impact does this have on the readers of our white papers? Crafting White Paper 2.0 Stay tuned!

Facebook —Wake up! You’re a business, now act like one!

grow - Practical Marketing Solutions

Wake up, Facebook, Twitter, YouTube, and even LinkedIn.  Even YouTube, under Google, continues to focus on ads as its potential source of income. Facebook, Twitter, YouTube, and LinkedIn need to do the same. Could YouTube do something similar, by making it possible for businesses to find and tag their products in user-supplied videos? Business users.

The 4 C's of Social Media

WebMarketCentral

It is "the use of technology combined with social interaction to create or co-create value" according to John Jantsch , a "shift in how people discover, read, and share news and information and content.a Flickr or YouTube ), a wiki, a forum, a Squidoo lens, wherever. There are many definitions of social media floating about of course, they just aren't consistent. Social Tagging

39 More (of the) Best Social Media Guides, Tips and Insights of 2011

Webbiquity

Chris Tompkins supplies 10 methods to help “promote your social media profiles OUTSIDE of logging in to Facebook, LinkedIn and Twitter,” such as adding your social media profiles to company email signatures, business cards, advertising and all marketing collateral. How to Twitter and LinkedIn Boot Camp) in this intriguing collection of infographics. Search and Social.

Don't They Know Who You Are? Why Reputation Management is Critical

WebMarketCentral

Upload the video to YouTube and Vimeo so it's easy to share on blogs and other sites. Create and maintain profile pages on social networking and directory sites like LinkedIn , Facebook , Naymz , Jigsaw , Plaxo , ZoomInfo , CrunchBase (for technology executives), and VisualCV. Tags: Interactive PR Web 2.0 Another executive acquaintance has things a bit worse. Start Twittering.

Best Social Media and Digitial Marketing Research and Statistics of 2011, Part 1

Webbiquity

Sure, teenagers spend a lot of time on YouTube, but did you know that three-quarters of business executives watch work-related online videos weekly? Among the findings: “Three-quarters of all executives said they watched work-related videos on business websites at least once a week, and more than half did the same on YouTube.” Or that 73% of U.S. And 73% of U.S. Oh yeah.

50 (of the) Best Social Media Guides, Tips and Insights of 2011 (So Far)

Webbiquity

John Bottom has crafted an amazing, creative, interactive B2B social media landscape image with links to a large group of key B2B bloggers like Mark Schaefer, Joe Pulizzi, Beth Harte and Tony Karrer. Beyond the obvious (Twitter, Facebook, LinkedIn and YouTube), Cara Friedman makes the case for adding social networks like Flickr , Tumblr and Meetup to your social media marketing mix.

Best Social Media and Digital Marketing Research and Statistics of 2011, Part 2

Webbiquity

Also noted: • One in four Americans watches a YouTube video every day. • 53% of employers now research candidates on social networks before hiring. • 71% of companies now have a presence on Facebook. Twitter, Facebook And LinkedIn: Age, Ethnicity And Gender Of The Major Social Networks [STUDY] by All Twitter. B2B Marketing [r]Evolution (Content Marketing) by PropelGrowth on YouTube.

8 Important Takeaways from the B2B Virtual Edge Event for B2B Marketers

Modern B2B Marketing

And, not everyone loved that some of the sessions were prerecorded for the event- want live interaction, not just live Q&A. BarbraGago : From @smexaminer survey of marketers: Tools include 86% Twitter, 79% Blogs, 78% LinkedIn, 77% Facebook, and 44% YouTube #b2bedge @PaulDunay. With the B2B Virtual Edge Trade Show ending just minutes ago, I thought it would be great to share with everyone a summary of what participants said during the event.  . Check out our Definitive Guide to Lead Nurturing which provides you a worksheet to map this out).

B2B Marketing On a Budget: Thought Leadership with John Watton of ShipServ

Modern B2B Marketing

With Marketo, we have a way to qualify a contact based on their interaction with our website and emails. I've effectively turned our company inside-out, and now whenever we generate a new piece of content, not only do we post it to our web site, we also post it to sites such as YouTube, Vimeo, Scribd, Slideshare, LinkedIn and Twitter. LinkedIn and Twitter went from zero to being in our top 20 traffic sources. The main challenge for ShipServ is that we're a relatively small business (120 employees) serving a global, fragmented business community.

Translate Features into Benefits if You Want Your Marketing.

Industrial Marketing Today

The first tool is the Product Analysis Worksheet from the book Personal Selling: An Interactive Approach by Ronald Marks, Ph.D., webinars website design White Paper Marketing whitepapers YouTube Marketing Matters Marketing Matters is our monthly e-newsletter on best practices in industrial and B2B marketing. students at Harvard: “People don’t want to buy a quarter-inch drill.

5 Proven Strategies for B2B Social Media Marketing

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Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Mobile 2.0 Lastly, the team put together New York-specific commercials, which were uploaded to YouTube YouTube. The company started a blog, participated in LinkedIn LinkedIn and engaged on Twitter. The Supply Chain Expert Community launched in August 2009 and is home to 3,620 members and counting. From 2008 to 2009, Kinaxis saw a 270% increase in web traffic to Kinaxis.com and a 320% increase in conversions (customer leads), as a direct result of introducing the community.

5 Proven Strategies for B2B Social Media Marketing

delicious b2bmarketing

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Android Mobile 2.0 Lastly, the team put together New York-specific commercials, which were uploaded to YouTube YouTube. The company started a blog, participated in LinkedIn LinkedIn and engaged on Twitter. The Supply Chain Expert Community launched in August 2009 and is home to 3,620 members and counting. Virtusa has seen successes with social media, through Twitter , LinkedIn , Facebook and its blog blog. After UK Stabbing, YouTube Removes Ex. Learn more.

New Year’s Wrap-up: 16 Toast-worthy Social Apps Launched in 2012

WindMill Networking

hooked up my Facebook and Linkedin accounts and every time any of my connections gets covered in the news, I get notified.  At first, I thought this could be annoying, but they do a great job of putting notifications into a digest, and the e-mails aren’t overwhelming. like the “social network” aspect of sharing and interacting with pitches much like you would a tweet. 5. The bad news?

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87 New (Really) Marketing Automation Stats

Marketing Action

It’s from 2009. LinkedIn is 2nd (43%) and Twitter is 3rd (35%). Top B2B platforms: LinkedIn (91%), Twitter (85%), Facebook (81%), YouTube (73%), Google+ (55%), and SlideShare (40%). Top B2C platforms:  Facebook (89%), Twitter (80%), YouTube (72%), LinkedIn (71%), Google+ (55%), and Pinterest (53%). It’s been expanded from 70 stats to 87. Not at all.

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36 (of the) Best Facebook Guides, Stats and Rants of 2010

Webbiquity

Piotr Krzyzek recommends using a portrait-size profile picture, creating an opt-in landing page, adding contact information and links everywhere possible, and of course fan interaction and quality content. Richard MacManus explains how to create 10 common types of Facebook tabs, including Flickr, Slideshare, Questions and YouTube tabs. Best Facebook Marketing Tips and Guides of 2009.

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70 New (Really) Marketing Automation Stats

Marketing Action

It’s from 2009. Top B2B platforms: LinkedIn (91%), Twitter (85%), Facebook (81%), YouTube (73%), Google+ (55%), and SlideShare (40%). Top B2C platforms:  Facebook (89%), Twitter (80%), YouTube (72%), LinkedIn (71%), Google+ (55%), and Pinterest (53%). They’re getting old. It’s also 3 years old. You can find it in the Q2 2011 Forrester Wave™ report.). Not at all.

Stats 54

What the Future Holds for B2B Social Media Marketing

delicious b2bmarketing

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Small business Business Advertise Network Blippr iPhone App Mashable France MashDeck Twitter App Mobile Site Social Media Events Twitter Guide Book Facebook Guide Book Partners App Development WordPress Experts MaxCDN Content Delivery Dynect Managed DNS Rackspace Hosting Intridea About Us Submit a Tip! Facebook, Twitter, YouTube YouTube and most of the social tools we use today are just a few years old. MTV Launches Interactive Visualizatio. Learn more. What Tools Will B2B Marketers Use?

7 Strategies for Using Content to Market Industrial Products

Industrial Marketing Today

Online color selector – build an interactive tool for your website for visitors to mix and match different colors and components in real-time. webinars website design White Paper Marketing whitepapers YouTube Marketing Matters Marketing Matters is our monthly e-newsletter on best practices in industrial and B2B marketing. Why not create a downloadable library on your website?

50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far)

Webbiquity

Awareness of Twitter has exploded; 87% of Americans said they were “familiar with” Twitter in a poll taken earlier this year, versus just 5% in 2008 and 26% in 2009. Brian Solis provides a wealth of statistics that answer these questions and more, e.g., 87% of Americans said they were familiar with Twitter in 2010, up from just 26% in 2009. Share this on LinkedIn. Crabs. Agree?

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The 2011 #Nifty50 Top Twitter Men Reprise

Webbiquity

What’s most interesting is that Umair made this statement in June, 2009 when Twitter had recorded approximately 2.5 Since 2009, we have seen revolutionary wars and unspeakable natural disasters. He is an industry expert in the areas of SEO, interactive and digital technologies and author of Search Engine Marketing and several more books. But, by no means, is this list complete.

The Social Media MBA: Part 3: Social Media Landscape

WindMill Networking

Social media applies to technical help boards, review sites, online support groups, personal and corporate blogs, Apps — basically anywhere communication becomes interactive can be considered a form of social media. LinkedIn : This site is geared more to the professional. have also found many of the LinkedIn groups to be a great source of information and support.

Wiki 14

Pinterest and Facebook: A Foreseeable Rivalry for Retailers?

WindMill Networking

With a concept that more or less reminds you of a more category-focused Tumblr, you’d think it wouldn’t catch on quickly.  It actually didn’t, as its rise to fame was slow but sure , starting from its humble beginnings in Thanksgiving of 2009. Moreover, only 1% of Facebook users interact with brands.  Google Plus created a major disruption when it was introduced last year.

Best Social Media Stats and Market Research of 2010 (So Far)

Webbiquity

national survey of reporters and editors revealed that 89% use blogs for story research, 65% turn to social media sites such as Facebook and LinkedIn, and 52% utilize microblogging services such as Twitter. 92% said they personally use LinkedIn, versus 56% on Facebook. 30% of social media users access a social media site “several times a day,&# up from 18% in 2009. link].

Top 25 Articles and 8 Topics in B2B Marketing for March 2010

B2B Marketing Zone Posts

Best Social Media Stats and Market Research of 2009 - Webbiquity , March 31, 2010 Whether you need data to back up a proposal for investing in social media marketing for CFO, want to understand which online tactics work best for engaging with customers and prospects, or are just an analytics data junky, you’ll find a treasure trove of key insights and happy hour trivia in this collection of the best articles and blog posts on social media and other marketing research of the past year. Best Social Media Stats and Market Research of 2009 , March 31, 2010. Linkedin (56).

2011 #Nifty50 Top Twitter Men

Blue Focus Marketing

What’s most interesting is that Umair made this statement in June, 2009 when Twitter had recorded approximately 2.5 Since 2009, we have seen revolutionary wars and unspeakable natural disasters.  As a B2B marketing specialist, Billy is a recognized expert in B2B inbound marketing, and is very active on Twitter, LinkedIn and Facebook. But, by no means, is this list complete.

Content Auditing and Mapping it to the Industrial Buy Cycle

Industrial Marketing Today

Ardath Albee of Marketing Interactions, Inc. webinars website design White Paper Marketing whitepapers YouTube Marketing Matters Marketing Matters is our monthly e-newsletter on best practices in industrial and B2B marketing. What does it really mean to an industrial marketer, especially if you work for or are a small to mid-size manufacturer or engineering company? of Tiecas, Inc.

Using Content to Move Prospects Forward in the Sales Cycle

Industrial Marketing Today

Ardath Albee, CEO of Marketing Interactions, Inc. webinars website design White Paper Marketing whitepapers YouTube Marketing Matters Marketing Matters is our monthly e-newsletter on best practices in industrial and B2B marketing. The focus there is to optimize it for keywords or phrases for people to find your website when searching for relevant terms. All Rights Reserved. Resource

@fearlesscomp congratulates the Nifty 50 Men of Twitter

Fearless Competitor

Dan, Madison Ave is waiting for you when you get home! | Dan’s LinkedIn Profile | Dan’s Tweets – On May 12, 2011 Dan tweeted this: @CarlRWarner @ckburgess I am officially an Army Medical Captain! As a B2B marketing specialist, Billy is a recognized expert in B2B inbound marketing, and is very active on Twitter, LinkedIn and Facebook. The Nifty50 Men of Twitter. Cheryl. Ranked No.