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Retarget Your Way to Greater Sales

Sales Intelligence View

The chance to make an online sale is not a one shot deal. If a business is not pointing at the target (your company website, Linkedln page, Facebook page, or Twitter for example), an advertisement pops up that attempts to lure the business back to the target (your company). service such as InsideView can help you locate the email addresses of your potential leads. References.

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Top 20 Tweets from Sales 2.0 Conference

Smashmouth Marketing

The following are what I thought were the top 20 take home tweets from the Sales 2.0 Even to the point on the second day where a whole panel discussion was dominated by twitter talk. annekeseley : " sales 2.0 is not the answer. sales20 jepc : Gerhard Geschwandtner: " Trend 6: customers create companies instead of companies creating customers " #sales20 damphoux : @IDC "companies that reduce their investment in sales in 2009 will be gone in 2010" #sales20 greenleads : "Sales 2.0 damphoux : Tom Barrieau of IDC admitted he has twitter envy. sales

Top 20 Tweets from Sales 2.0 Conference

Smashmouth Marketing

The following are what I thought were the top 20 take home tweets from the Sales 2.0 Even to the point on the second day where a whole panel discussion was dominated by twitter talk. annekeseley : " sales 2.0 is not the answer. damphoux : @IDC "companies that reduce their investment in sales in 2009 will be gone in 2010" #sales20. greenleads : "Sales 2.0 damphoux : Rich Blakeman, Miller Heiman "If the sales cycle is long and the funnel is narrow, the funnel will turn into a straw" #sales20. conference. Ok, 22 of them, but they are all worthy.

Demand Generation Vendors Offer Few Social Media Applications

Customer Experience Matrix

InsideView is gaining the most attention for this at the moment. It lets marketers or sales people specify companies and individuals to monitor, and then scans media including social networks (LinkedIn, Facebook), public forums (blogs, wikis, Diggs, Twitter), paid sources (D&B, Zoom, Jigsaw,) and Web pages for information about those entities. These can be loaded into sales and CRM systems to make them easily accessible. InsideView is already integrated with major CRM vendors and with the Marketbright demand generation system.

Top 56 B2B Marketing Posts October 2010

B2B Marketing Zone Posts

50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far) , October 5, 2010 While a dwindling number of business executives still dismiss Twitter as a waste of time, recent research suggests it is one of the most valuable social networks for business. Awareness of Twitter has exploded; 87% of Americans said they were “familiar with” Twitter in a poll taken earlier this year, versus just 5% in 2008 and 26% in 2009. How do you PROVE the value of Twitter?  They set up their Twitter account, tweet a few times and wonder why no one responds.