Tony Zambito

MAY 4, 2020

In the last 100 years, the Great Depression, War World II, 9/11, and the 2008-2009 Financial Crisis come to mind. In the past few weeks, we have engaged in an informal polling of business leaders on the impact of COVID-19. The COVID-19 pandemic has forever altered the global business economy.

Marketing AI 173

Marketing AI Buyer Personas Advertising Agencies Conference 173

Tony Zambito

MAY 1, 2011

  The Fortune 500 is jumping on board with nearly 70% actively pursuing social networking as a business benefit for their buyers ( McKinsey , 2009).    Marketing, as we know it today, will see its’ percent of activities devoted to social marketing increase past 50% over the next two years. 

Planning 100

Planning Buyer Personas Buying Cycle Marketing Automation Services 100

Tony Zambito

APRIL 12, 2010

  As the Internet changed our very means of how we view information, social media technology and social media channels are changing our views of customer relationships and conversations.  Image by webtreats via Flickr. The impact of Social Business is proving to be a seminal period in our history. 

Buyer Personas 100

Buyer Personas Business Social Media Lead Ranking 100