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The Cell Phone Crowd - Why (Mobile Optimized) Content is King

SnapApp

This is double the number who did so in 2009 -- and the growth rate is expected to increase. By the end of 2011, 71 percent of people who saw an ad on TV, print or online media would perform a mobile search for more information. Mobile web searches quadrupled in 2011, with one in seven web searches now made from a mobile device.

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75 Interactive Infographic Examples to Inspire 2017

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Infographics provide the perfect vehicle to present complex information in a concise, engaging and easy-to-understand way. . Created by The Economic Policy Institute, this interactive information graphic tells the story that the economy is suffering no matter how high the stock market soars. And, for good reason. Inequality Is Fixable.

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30 Women Shaping B2B Tech Marketing

SnapApp

Potential customers want tools that will seamlessly fit into their workflow with little setup time, and they want to find that information without a salesperson guiding the process. We're getting smarter with how we leverage that data, but I'm seeing a certain level of excellence around data management and how you handle customer information.

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30 Women Shaping B2B Tech Marketing

SnapApp

Potential customers want tools that will seamlessly fit into their workflow with little setup time, and they want to find that information without a salesperson guiding the process. We basically take our user base, ask them a bunch of questions, and then use that data to inform our B2B audience. Kristin Hillery. InVision | Editor.