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User-Generated Content: How to Use It for Good and Avoid a PR Crisis

Contently

It’s high time businesses tap into the power of user-generated content (UGC), a form of content marketing where your customers take center stage. Consumers credit reviews from the people they view to be “like them,” thus making social proof a type of decision-making shortcut.

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10 Entrepreneurial Tips for Building a Strong B2B Business and Brand

Marketri

Generative AI was born. However, I recommend that when client issues arise, take a long-term view. Having a real office from 2004 – 2009 gave a small, growing business an air of legitimacy that was important before WFH was a thing. In 2009, I bought a house and decided to move my business there. What a gift!

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Bulls, Bears, Bernanke and BtoB Lead Generation

ViewPoint

Overall lead rates trended down in 2002 and from 2008 – Q3 2009—yep, just as the economy did. Understanding this can help you pinpoint your marketing investments and generate better than average results. We publish this information quarterly and you can view the current Lead/GDP Chart anytime.

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ClickInsights: What was your "Aha" moment in 2009? - Part 2

Ambal's Amusings

I have invited our Panel of B2B Marketing Experts to reflect on 2009 and answer the following question: What was your aha moment in 2009 ? Brian Carroll's blog B2B Lead Generation Blog. Brian Carroll's book Lead Generation for the Complex Sale. B2B Lead Generation Benchmark Study 2009. MarketingSherpa.

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7 Ways to Lighten Up Your Marketing and Generate Conversation

Convince & Convert

Tackle Your Customer’s Problem and Go Way Over the Top Scofield Edit has a great video from 2009 parodying the client-vendor relationship much. I first wrote about this video back in 2009 when it was fresh, but even five years later the idea still works. What if you went to your hair stylist and asked for a free haircut to “test drive?”

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How Vevo used original content and nostalgia to bridge the pandemic video shortfall

Martech

Many videos, many views. Vevo was created in 2009 through a partnership between two of the world’s largest record companies, Sony Entertainment and Universal Music Group. “We get in excess of 300 billion views per year,” said Evangelista. ” To say Vevo has a presence on YouTube is an understatement. .”

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How to Leverage Baidu Analytics to Grow Your Digital Presence in China

KoMarketing Associates

Launched in 2009, there are dozens of analytics reports that you can create and view on Baidu Analytics. It allows you to understand how people come to your site and interact with it, and then use this information to develop strategies to optimize the site, improve user experience, and generate more traffic and conversions.

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