Contently
JANUARY 20, 2023
It’s high time businesses tap into the power of user-generated content (UGC), a form of content marketing where your customers take center stage. Brands don’t need to spend a fortune hiring professional photographers and video production crews. UGC leverages the voices and experiences of real people to promote your brand.
Salesforce Marketing Cloud
AUGUST 2, 2022
It should be, especially now with five generations currently in the workplace. Each of the five generations currently in the workforce — The Silent Generation/Traditionalists, Baby Boomers, Gen X, Millennials and Gen Z — have different lived experiences that shape their perspectives, values and working styles.
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Webbiquity
APRIL 20, 2010
After nearly 20 years, it may not seem as sexy as Facebook, Twitter and LinkedIn, but used properly, it’s a proven medium that generates cost-effective results. What tactics should email marketers be using today to grow subscriber lists, maximize deliverability and generate click-throughs and conversions?
Zoominfo
OCTOBER 18, 2022
However, investors today expect to see sophisticated user-attraction models and established growth trajectories from even seed-stage startups , making lead generation mission-critical for businesses hoping to secure additional investment. The good news? There are essentially two competing schools of thought among B2B marketers.
Webbiquity
APRIL 26, 2010
How effective is demand generation software? Jodi Harris summarizes highlights from Mandalay Entertainment Founder and CEO Peter Guber’s keynote speech at the 2009 Entertainment Marketing Summit advising marketers to overcome resistance to change, create memorable stories and great content in order to motivate prospects.
Biznology
FEBRUARY 22, 2012
Recording increases from 14 percent on Free Shipping Day to 26 percent on Black Friday, online sellers generated sales from $500 million on Thanksgiving to almost $3 billion during the entire week of Christmas. Mobile-generated sales contributed to these impressive numbers, doubling from $3 to $6 billion in 2011. 15, over $10.5
Marketri
MARCH 6, 2024
Generative AI was born. I’m certainly not encouraging entrepreneurs to spend what they don’t have. Having a real office from 2004 – 2009 gave a small, growing business an air of legitimacy that was important before WFH was a thing. In 2009, I bought a house and decided to move my business there. What a gift!
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