Remove 2009 Remove Gatekeeper Remove Purchase Remove Trade Show

Trending Sources

Consulting Pulse: 13 powerful reasons why LinkedIn is THE site for B2B marketing, job hunting and searching for resources

delicious b2bmarketing

RSS Feed Subscribe to RSS Newsletter Different to the blog Main Skip to content May 28, 2009 13 powerful reasons why LinkedIn is THE site for B2B marketing, job hunting and searching for resources 1. LinkedIn is like a 24/7 trade show that every one came to. (41 million users) 2. You can purchase the right to contact people. Follow Me The Author Who writes this?

Four Ways that B2B Social Media Marketing Builds Brands and Generates Leads

Modern B2B Marketing

As I wrote in 5 Ways B2B Marketing Professionals Can Leverage Social Media , social media lets you publish your company’s best practices and expertise without the need to get past gatekeepers such as editors and traditional media. In social media, the gatekeepers are your peers, and the quality of your content and ideas determines what gets promoted. Yesterday, I described the important role that strong, risk-mitigating brands plays in inbound lead generation. Here are four key ways that social media builds brands. 1. Social media can increase your awareness.