Remove funnel
Remove 2009 Remove Lead Nurturing Remove Marketo Remove Segmentation
article thumbnail

Manticore VII Marketing Automation and Lead Generation Released

Webbiquity

It competes with vendors such as Marketo , Eloqua , Marketbright and Genoo. The early-adopting high tech segment is perhaps 25% penetrated. This has made the marketing funnel longer, and the actual sales process shorter. Proper lead nurturing has become critical, which is where marketing automation systems come in.

Manticore 100
article thumbnail

Best Practices from the Front Lines: Thought Leadership with Mark Fidelman

Adobe Experience Cloud Blog

In our newest B2B marketing thought leadership interview , Mark Fidelman is the EVP of Sales at MindTouch and author of " Open Source Best Practices 2009 " talks about open source success and using marketing automation to achieve it. What prompted you to launch the Open Source Success Best Practices 2009 survey?

article thumbnail

Marketing Automation Trends for 2010

LeadSloth

2009 was the year in which Marketing Automation really took off. Manager, Inbound Marketing, Marketo. Marketing automation solutions can facilitate remarketing to inactive leads, or so-called lead recycling, which helps drive value from a marketer’s most valuable asset, his or her lead database.