2009, Forrester, Linkedin, Process and Statistics

Best Email Marketing Strategies and Tactics of 2009

Webbiquity

APRIL 20, 2010

After nearly 20 years, it may not seem as sexy as Facebook, Twitter and LinkedIn, but used properly, it’s a proven medium that generates cost-effective results. Spencer Kollas supplies advice on boosting email subscriptions by using other common processes to attract subscribers and offering customers clear incentives for signing up.

Tactics

Tactics Email Marketing Marketing & Strategy Marketing Strategy

2010 B2B Marketing Budgets and Mix Trends Research

Online Marketing Institute

NOVEMBER 1, 2010

Reviewing the prior survey's results published in April 2009 , I expected that the economy -- and burgeoning interest in social media -- would accelerate the shift toward digital channels throughout 2009 to an unprecedented degree. But remember, these statistics are about popular use, not about what works and what doesn't.

Marketing Budget

Marketing Budget Marketing Budget Creation Budget Programs Trends

Industrial and B2B Customer Engagement Simplified

Industrial Marketing Today

AUGUST 3, 2010

These metrics are all linked to 10 stages in Sopheon’s sales process. This way the company can see exactly where the leads are coming from, how old they are, where they are in the process, which account executive is handling them and where leads typically fall out. The trick is to learn how to use all its power.

B2B

B2B Marketing Analytics Tools Web 2.0 Buying Cycle

Webinars

Sales & Marketing Alignment: How to Synergize for Success

How to Leverage Behavioral Science Insights for Direct Mail Success

MORE WEBINARS

12 Social Media Tools for B2B Pre-Event Marketing

Online Marketing Institute

DECEMBER 1, 2010

LinkedIn Events Setting up an event in LinkedIn is a fairly simple process. LinkedIn users will be shown events that match their specific business needs based on the information they’ve added to their LinkedIn profile (Job Title, Industry, etc.), Once your event is created, invite your connections to attend.

Social Media

Social Media Event Marketing Social Marketing B2B Marketing

Best of 2009: Social Media Marketing, Part 1

Webbiquity

JANUARY 10, 2010

Another noteworthy post from this publication is Facebook is a Personal CRM for Baby Boomers , in which Daniel Flamberg reports on an Accenture study showing that in early 2009, “boomers posted a 59 percent increase in use of social networks; a rate of adoption 30 times faster than any other age group.&#

Social Media

Social Media Marketing Budget Social Marketing Paid Search Agency

Integrating Email and Social Media with Flowtown | Email Marketing.

Convince & Convert

FEBRUARY 10, 2010

“Should we be on Twitter, or Facebook, or Linkedin, or YouTube, or some other places?&# Here’s the results for my friend and client Indra Gardiner from Bailey Gardiner in San Diego: Amazing, no? Social Outposts Without the Mystery I’m often asked by corporate clients where they should engage in social media.

Social Media

Social Media Email Marketing Social Marketing Paid Search Agency

Best Social Media and Digital Marketing Research and Statistics of 2011, Part 2

Webbiquity

FEBRUARY 7, 2012

Find the answers to these questions and many more here in more than 40 of the best reports, studies, videos and other sources of social media, search, and other marketing facts and statistics of the past year. General Social Media Statistics. Infographic: Social Media ROI Statistics by Digital Buzz. million followers”).

Paid Content

Paid Content Social Media Statistics Research

17 Compelling and Highly Usable B2B Marketing Statistics

Online Marketing Institute

NOVEMBER 1, 2010

One of the best sources of information is industry statistics. This is set to reach 12% by 2013 Source : AMR International B2B Online Marketing Assessment and Forecast to 2013 US business-to-business (B2B) advertising and marketing spending will increase by 0.8% this year, to $129 billion Interactive spending will climb 9.2%, to $51.5

Statistics

Statistics B2B Marketing Top of Funnel B2B

Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity

JANUARY 17, 2011

the sources below provide a vast wealth of data, statistics and research results, as well as a bit of interesting social media trivia. How are consumers and b2b decision makers using social media in their buying processes? 10 Interesting Social Media Statistics by Jeff Bullas. Social Media Facts and Stats. by Social Media Today.

Paid Content

Paid Content Stats Social Media Marketing Budget

ClickInsights: How can B2B marketers use content effectively for demand generation?

Ambal's Amusings

AUGUST 27, 2009

Forrester Blog for Interactive Marketing Professionals. B2B Lead Generation Benchmark Study 2009. When you create your content strategically, you have the ability to more accurately gauge how far along prospects are in their buying process based on which content they view. Read on to get their insights. Get Content. Get Content.

Demand Generation Agencies

Demand Generation Agencies Demand Generation Demand B2B Marketing

55 (of the) Best Social Media Tips, Tactics and Tools of 2010

Webbiquity

FEBRUARY 7, 2011

If 2009 was the year many marketers puzzled over, poked at and pondered incorporating social media into their marketing mix, 2010 was the year of diving in. According to a HubSpot study, 71% of marketers viewed Twitter as a useful marketing tool last year, up from just 39% in 2009. Adoption soared. 85% of Inc. by iMedia Connection.

Social Media

Social Media Paid Content Tactics Tips

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

SEPTEMBER 21, 2010

I find it to be especially valuable and hassle-free for updating Twitter, Facebook, and LInkedin simultaneously. Lifetime statistics, cross-posting, multiple accounts, etc. Tracking Google Analytics No surprise, this is my primary statistical source for Convince & Convert. It’s a good choice for agencies, too.

Social Media

Social Media Media Paid Content Webinar Metrics

Best Social Media Stats and Market Research of 2010 (So Far)

Webbiquity

SEPTEMBER 8, 2010

Social Media Statistics. A national survey of reporters and editors revealed that 89% use blogs for story research, 65% turn to social media sites such as Facebook and LinkedIn, and 52% utilize microblogging services such as Twitter. 92% said they personally use LinkedIn, versus 56% on Facebook. Social media stats in video form.

Paid Content

Paid Content Social Media Stats Paid Search Agency

The 39 Social Media Tools I’ll Use Today

Online Marketing Institute

OCTOBER 31, 2010

I find it to be especially valuable and hassle-free for updating Twitter, Facebook, and LInkedin simultaneously. Lifetime statistics, cross-posting, multiple accounts, etc. Tracking Google Analytics No surprise, this is my primary statistical source for Convince & Convert. It’s a good choice for agencies, too.

Social Media

Social Media Paid Content Tools Media

39 More (of the) Best Social Media Guides, Tips and Insights of 2011

Webbiquity

JANUARY 24, 2012

Chris Tompkins supplies 10 methods to help “promote your social media profiles OUTSIDE of logging in to Facebook, LinkedIn and Twitter,” such as adding your social media profiles to company email signatures, business cards, advertising and all marketing collateral. Jeff Bullas shares some interesting social media statistics (e.g.,

Social Media

Social Media Tips Media Best Practices

4 Reasons the Social Business Evolution Starts Now

Convince & Convert

MARCH 2, 2010

And the fact that Forrester Research projects social media spend in the U.S. Today, however, creating truly meaningful success metrics often requires a custom statistical hodge-podge that tries to tie together data points from across the social spectrum. It's essential that ROI is an integral part of that process.

Business

Business Paid Search Agency Social Media Analysis

B2B Marketing Zone

Best Email Marketing Strategies and Tactics of 2009

2010 B2B Marketing Budgets and Mix Trends Research

Webinars

Trending Sources

Industrial and B2B Customer Engagement Simplified

Webinars

12 Social Media Tools for B2B Pre-Event Marketing

Best of 2009: Social Media Marketing, Part 1

Integrating Email and Social Media with Flowtown | Email Marketing.

Best Social Media and Digital Marketing Research and Statistics of 2011, Part 2

17 Compelling and Highly Usable B2B Marketing Statistics

Best Social Media Stats, Facts and Marketing Research of 2010

ClickInsights: How can B2B marketers use content effectively for demand generation?

55 (of the) Best Social Media Tips, Tactics and Tools of 2010

Top 32 B2B Marketing Posts and Hot Topics of Social Media Forecast

Convince and Convert Blog: Social Media Strategy and Social Media.

Best Social Media Stats and Market Research of 2010 (So Far)

The 39 Social Media Tools I’ll Use Today

39 More (of the) Best Social Media Guides, Tips and Insights of 2011

4 Reasons the Social Business Evolution Starts Now

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