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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity

What is the source of the largest share of social traffic to websites? (It’s not what you almost certainly think.). B2B buyers are most likely to share useful vendor content via email (79%), followed by LinkedIn (53%), Twitter (39%) and Facebook (18%). Which social network sends the largest share of website traffic? SEO drives traffic, but email drives conversions.

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Driving Traffic to Your Homepage All the Time May Be a Big Mistake

Industrial Marketing Today

Home Marketing Matters About Contact B2B Marketing Store Company Website Driving Traffic to Your Homepage All the Time May Be a Big Mistake by Achinta Mitra on October 26, 2009 in Industrial Websites , Website Design & Development You’ve read up on all the traffic generation tactics and optimized your site to rank high on major search engines. Hordes of traffic that convert poorly are useless for generating qualified leads that convert well into paying customers. Visitors expect it there so display your branding where it counts. They are: 1. Resources

10 Steps to Maximizing LinkedIn for Sales and Social Media Marketing

WindMill Networking

LinkedIn just announced their earnings last week for the first time since going public, and it was good to see that their membership (now at 115 million members ) and website traffic ( #11 in the U.S., #13 in the world ) continue to grow. From my experience, traffic from LI also provides the lowest bounce rate as well as highest number of page views per visit. website traffic

Tips on Using Twitter to Boost Your Marketing Efforts

Anything Goes Marketing

Are you already tired of Twitter? Well think again because the popularity of Twitter is growing at an alarming rate. I’m always trying to think about how marketers can better leverage the social media technologies that are out there and then share them with you. Many of these may not be worth it to you and your company but they’re good to keep in mind. I’ve already written a post on tips for using Twitter and email marketing but I wanted to take this to another level. This is not a post on the basics of Twitter. Combine the Power of Twitter and StumbleUpon.

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Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity

At its current rate, Twitter will process almost 10 billion tweets in 2010. According to MarketingSherpa research, marketers working in social media report an average 27% conversion rate for organic search traffic, while those not using social media reported a 17% rate. Facebook, Twitter Growing As Video Referral Sources by MediaPost Online Media Daily. last year (2009).

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Social Media Success Stories

Anything Goes Marketing

Twitter: Maximize Your Travel In the past, I had blogged about why I use Twitter so it’s exciting for me to provide a success story for Twitter. Twitter helps me keep in touch with various clients and colleagues as well as better understand what people in my network "have on the brain". Besides the virtual interaction of Twitter, it has far greater benefits.

Best Social Media Stats and Market Research of 2009

Webbiquity

Why are consumers following brands on Twitter and Facebook? Searchers Using Longer Queries in 2009 by Small Business Search Marketing. Single-word search queries declined from 24.5% of all searches in 2007 to 20.4% in 2009, while 4-word searches increased from 13.3% to 14.9% of all searches. Twitter Demographics by Social Media Today. 20% of online adults age 25-34 have used twitter or something like it, compared to 10% of online adults age 35-44 and 5% of those aged 45-54. The median Twitter user is 31, compared to 26 for Facebook and 40 for LinkedIn.

16 Slides On The Future Of Digital

B2B Marketing Insider

Looking out to 2015, internet access from mobile devices including tablets will be a large majority of the broadband traffic. But after a dip in 2009, Total TV advertising revenue is up and looks healthy. Drilling into online ad revenues, display sales are flattening and only Google appears to be gaining any traction. So the future is mobile. But digital content is exploding.

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How old-school data capture is poisoning marketing and what to do about it

Chris Koch

We’re starting to see social media have a positive impact on driving traffic to websites and on lead generation. survey, (all ITSMA clients can download this executive summary ), we found that “increased web traffic&# was the most frequently cited benefit of Web 2.0 Now that may be due in part to the fact that most B2B marketers have only recently begun using Web 2.0 in their marketing—fewer than 35% of marketers in our survey have been using blogs or podcasts for more than one year, and just 3% have been using social media (LinkedIn, Twitter, Facebook, etc.)

SEO Optimization - 3 Steps to Success

LeadSloth

Add an ‘elevator pitch’ in the META description tag , so Google will display this as a summary on the results page. Consider creating “link bait&# : popular topic formats are “top 10 rules for…&# or a list of blogs or Twitter accounts that cover your space. Then check your web analytics tool to see which keywords bring most traffic. In the last years I’ve done a lot of Search Engine Optimization (SEO) projects. What keeps surprising me is that most people think it’s some kind of black art. How Search Engines Work. Keep Optimizing.

A Brief History of Search & SEO

Hubspot

It’s worth noting that nearly twelve years later, in June 2009, Microsoft released Bing -- its previous editions were also known as Live Search, Windows Live Search, and MSN Search. That November, Google Analytics launched, which is still used today to measure traffic and campaign ROI. 2009: SEO shakeups. In 2009, the search engine world saw a bit of a shakeup. The ‘90s.

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Best Social Media and Digital Marketing Research and Statistics of 2011, Part 2

Webbiquity

59% are on Twitter, and 43% use a company blog for marketing. Sharing accounts for nearly a third of all referral traffic, and shared links are “clicked on 4.9 Still, the top 10 social networks account for nearly 80% of all social network traffic. Twitter, Facebook And LinkedIn: Age, Ethnicity And Gender Of The Major Social Networks [STUDY] by All Twitter.

A Shortish History of Online Video

Vidyard

What were some of the key milestones that got us to where we are now — a world where Facebook’s CEO believes video will be as big as mobile phones in how we communicate, and Cisco conservatively estimates that up to 80% of the internet’s traffic will be video by 2020. Vine, launched by Twitter in 2013, quickly became a widely popular video-only social network. Television changed that.

Book Review: Blogger -- Beyond the Basics

WebMarketCentral

For writers who choose to use this platform, Lee Jordan's Blogger is an indispensable guide and reference. ** technorati tags: Google Blogger platform Blogger Beyond the Basics book review Lee Jordan Arachnophilia Color Hunter VisiBone social media buttons Twitter widget del.icio.us There's very little to not like about this book.

Social Media, Cell Phones and Online Shopping: Is Big Brother Us?

WebMarketCentral

MediaPost recently reported that Facebook is cracking down on ad networks that display misleading advertising or promote scam offers through its site. Searchers and consumers love Google for its simple interface and relevant results, and marketers love Google for the traffic it drives to their websites. Never Twitter drunk. Is Big Brother watching you? And then there's Google.

Marketing Resources for 2016: Old School meets New Cool

grow - Practical Marketing Solutions

You might think it’s a little early to start anticipating trends of 2016, but if Home Depot is beginning to display Christmas trees, then I can assemble a list of marketing tools to help you prepare for next year. Getting started on Medium is a matter of signing in with your Twitter account. By Kiki Schirr, {grow} Contributing Columnist. ” What is relevant? Blogs. Meerkat.

39 More (of the) Best Social Media Guides, Tips and Insights of 2011

Webbiquity

Among the hard numbers he lists: according to a social media industry study , 72% of companies active in social media report higher website traffic, 62% say it has improved search engine rankings, and 48% say it has increased sales. How to Twitter and LinkedIn Boot Camp) in this intriguing collection of infographics. While certain aspects of social media have stabilized (e.g.,

90 Tips to Make Your Blog Rock

delicious b2bmarketing

Jeffbullas's Blog Internet Marketing Home Bio Speaking Grade your Site Marketing Resources Twitter Jeff’s YouTube Contact Congratulations: You have successfully subscribed! Provide “share this” buttons to Facebook and Twitter as a minimum 22. Promote and distribute your posts on to other social media platforms such as Facebook, Twitter and LinkedIn 29. be authentic.

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5 Proven Strategies for B2B Social Media Marketing

delicious b2bmarketing

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Android Mobile 2.0 Advertise Network Blippr iPhone App Mashable France MashDeck Twitter App Mobile Site Social Media Events Twitter Guide Book Facebook Guide Book Partners App Development WordPress Experts MaxCDN Content Delivery Dynect Managed DNS Rackspace Hosting Intridea About Us Submit a Tip! The team focused on creating communities for NYC professionals, which resulted in a @RegusNYC Twitter feed and a Facebook Page. Mobile Data Traffic To Exceed 1. Learn more. thanks!

87 New (Really) Marketing Automation Stats

Marketing Action

It’s from 2009. Companies that have adopted marketing automation display notable advantages compared to companies that have not adopted a marketing automation system, as highlighted below. Email remains a significantly more effective way to acquire customers than social media — nearly 40 times that of Facebook and Twitter combined. Increased website traffic (81%). hours.

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8 Key Questions That Will Help You to Know When to Update Your Website

Hinge Marketing

If your last press release or blog post was uploaded in 2009, it’s time for something new! Monitor your web traffic weekly so that you know what is working and what isn’t, and fix the pages with high bounce rates so that users remain engaged across your site. 4. Are you displaying any of your recent work? On Google+ or Twitter? Who wants that? 3.

70 New (Really) Marketing Automation Stats

Marketing Action

It’s from 2009. Companies that have adopted marketing automation display notable advantages compared to companies that have not adopted a marketing automation system, as highlighted below. Organic search drives the most traffic of all channels, and is responsible for nearly half (47%) of all visits, compared to paid search, which drives only 6% of all visits. Not at all.

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14 Unique Types of Content Every Marketer Should Try

Hubspot

Funny cartoons that are relatable to people in your industry are sure to garner you more social shares than the average text update -- and they'll stick around on the web longer, likely generating some valuable inbound links and traffic as a result. We all know that a bit of controversy can drive a ton of traffic, comments, and inbound links. Even better, though? The topic?

HOW TO: Manage Your Online Reputation Using SEO

Fearless Competitor

hiring managers who had searched for candidates online, 70% of them said they had rejected a candidate based on what they found in his or her search results, according to a 2009 study commissioned by Microsoft. Is it posted on a high-traffic news site? Wacky News of the Week: Manage Your Online Reputation. So good-bye, JK. That was hard.). Of the almost 80% of U.S. Step 3. Post often.

30 Careless Mistakes That Will Totally Muck Up Your Marketing

Hubspot

ET, just means it's going to hit your European friends' Twitter feeds in the middle of the night when they're sound asleep. Always do your best to make at least the top of your forms display above the fold of your web page. We've all had those moments. or a more classic example, the Homer Simpson "D'OH!". But how much worse is it when that "D'OH!" To all 5,000 people. Bummer, dude.

70 New (Really) Marketing Automation Stats

Marketing Action

It’s from 2009. Companies that have adopted marketing automation display notable advantages compared to companies that have not adopted a marketing automation system, as highlighted below. Organic search drives the most traffic of all channels, and is responsible for nearly half (47%) of all visits, compared to paid search, which drives only 6% of all visits. Not at all.

Best Social Media Stats and Market Research of 2010 (So Far)

Webbiquity

What percentage of Fortune 100 companies are on Twitter? What social media tool helps small business double their reach on Twitter? national survey of reporters and editors revealed that 89% use blogs for story research, 65% turn to social media sites such as Facebook and LinkedIn, and 52% utilize microblogging services such as Twitter. 80% of Twitter use is on mobile devices.

Google Updates Algorithm to Provide Fresher Results for 35% of Searches

Hubspot

We publish content about breaking news-related stories in our industries in hopes of appearing in searches so that traffic from such will direct visitors to our websites. The updated Google algorithm will provide results that display information for upcoming events. full results list of posts from bloggers commenting on the Twitter policy in 2009 is not going to get you anywhere.

Social Media Book Review : The New Community Rules: Marketing on the Social Web by Tamar Weinberg

WindMill Networking

Following up on my “ Top 15 Social Media Books of 2009 ” blog post as well as my recent review of “ A Survival Guide to Social Media and Web 2.0 Optimization by Deltina Hay ,” I want to cover another book which I thought was one of the best social media-related books of 2009: “ The New Community Rules: Marketing on the Social Web ” by Tamar Weinberg. From there the conversation turns to reviewing the standard blogging, Twitter , and social networking sites Facebook , MySpace and LinkedIn. The New Community Rules: Marketing on the Social Web Summary. Conclusion.

Do-it-Yourself Search Engine Optimization (SEO) for Your WordPress.

Industrial Marketing Today

Just building a business blog is not going to help you drive traffic or generate leads. Search engines use it to display it in search results and their algorithms use it to determine what your blog post or page is about. have listed some easy, do-it-yourself (DiY) SEO tactics to optimize your WordPress blogs for search engines. What is On Site SEO? Here less is better. of Tiecas, Inc.

E-Quip Blog: What Are the Best Marketing Tactics?

E-Quip

This tactic is all about increasing traffic to your website and any other internet venues (e.g., If youre only generating minuscule traffic to your site, posting articles there wont help much. Share to Twitter Share to Facebook. It can then be linked to in Twitter, Linked In, etc to be pushed to the larger A/E community. trade show displays indianapolis. Webinars.

How To Optimise Your WordPress Ping List

delicious b2bmarketing

Thanks for sharing… will definitely retweet! :’) [link] WordPress Articles for June 02 2009 | WPStart.org [.] Blogger’s need to pay more attention to their Ping list. Ping helps you to inform Ping inform search engine and blog directories when you have updated your blog by sending XML-RPC ping each time you create a post. Go to Settings –> Writing tab.  read more.

Top 60 B2B Marketing Posts and Hottest Topics November 2010

B2B Marketing Zone Posts

Twitter for B2B Marketing - MI6 Marketing Agency , November 18, 2010 Author: Chris Herbert. Every Thursday night Jeremy Victor and a group of B2B marketers hold a B2B Twitter Chat session. QR Codes Have Potential But Not So Easy to Use - Dianna Huff - B2B MarCom , November 7, 2010 Tweet. I’ve noticed people on Twitter talking about QR codes, so of course they popped out at me while I perused the November 15, 2010 issue of Fortune. Talks about how bloggers drive traffic to blogs (mostly Facebook and Twitter, not surprisingly, with LinkedIn being a distant third).

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