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5 Proven Strategies for B2B Social Media Marketing

Online Marketing Institute

The Supply Chain Expert Community launched in August 2009 and is home to 3,620 members and counting. From 2008 to 2009, Kinaxis saw a 270% increase in web traffic to Kinaxis.com and a 320% increase in conversions (customer leads), as a direct result of introducing the community. For a niche community, that’s a feat.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Social Media is “Viral Marketing&# False, in the same way that a square is also a rectangle, but a rectangle isn’t a square. Can a social media program go viral? But if you’re engaged in a social media program in an effort to go “viral&# you’re not really engaged in social media at all. Absolutely.

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5 Proven Strategies for B2B Social Media Marketing

Online Marketing Institute

The Supply Chain Expert Community launched in August 2009 and is home to 3,620 members and counting. From 2008 to 2009, Kinaxis saw a 270% increase in web traffic to Kinaxis.com and a 320% increase in conversions (customer leads), as a direct result of introducing the community. For a niche community, that’s a feat.

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What the Future Holds for B2B Social Media Marketing

Online Marketing Institute

BTW, our recent HRmarketing Trends Report Survey ( [link] ) showed that in 2009 82% of companies didn't measure ROI of social media but now, 69% intend to do so! A challenge for all marketers! Interesting. The Facebook Ads system allows you to target users based on place of employment, which is powerful for B2B.

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Get the Most Out of Twitter Hashtags

Online Marketing Institute

blog comments powered by Disqus More Subscription Options » Twitter RSS Top 6 Today 1 How Popular Is the iPhone, Really? New Twitter Rolls Out to More Users, Digg Founder "Burned Out," May Leave. Kathe Malinowski Glad you cleared that up! simonrojas very enlightening! thanks for spreading the knowledge.

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