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2010 B2B Marketing Budgets and Mix Trends Research

Online Marketing Institute

Reviewing the prior survey's results published in April 2009 , I expected that the economy -- and burgeoning interest in social media -- would accelerate the shift toward digital channels throughout 2009 to an unprecedented degree. " in the marketing mix. 3) B2B marketers clung to unimaginative spending habits.

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19 New Featured Sources on the B2B Marketing Zone

Webbiquity

CK’s B2B Blog ( SMS Mobile Marketing Mix Audience ). Great B2B Marketing Stats (in a GREAT format!) , June 13, 2010. Reputation to Revenue ( Youtube Broadcast Course Organic Differentiation Media Promotion White Paper Trust ). The lure of cheap content in B2B marketing , April 26, 2010. June 7, 2010.

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55 (of the) Best Social Media Tips, Tactics and Tools of 2010

Webbiquity

If 2009 was the year many marketers puzzled over, poked at and pondered incorporating social media into their marketing mix, 2010 was the year of diving in. According to a HubSpot study, 71% of marketers viewed Twitter as a useful marketing tool last year, up from just 39% in 2009. Adoption soared.

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Best Social Media and Digital Marketing Research and Statistics of 2011, Part 2

Webbiquity

But after rapid growth in 2009 and 2010, the study found that “There has been little or no change in the number of companies using corporate blogs (0%), Facebook (2%) and Twitter (2%) in the last year.” ” McKinsey Social Technologies Survey: the Business Ecosystem Benefits by Fusion Marketing Experience.

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Top 47 B2B Marketing Posts - Hot Topics Ning and Facebook - July 2010

B2B Marketing Zone Posts

A Simple B2B Marketing Framework - Everything Technology Marketing , July 10, 2010 We often discuss in this blog how B2B marketing is becoming more complex, and how to manage this complexity. The iPad is not a revolutionary new channel, but just a new component of the marketing mix. 0160;It was and is invaluable.

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