Webbiquity

JANUARY 12, 2011

Effectively connect with bloggers and other key online influencers in your industry? Erica Swallow interviews 14 PR experts including Jeff Esposito , Lou Hoffman and Dave Delaney to get their opinions “on the future of public relations and how they see social media changing the industry.&# Optimize company news for SEO benefit?

PR 100

PR Tools Tips Blogger 100

Online Marketing Institute

NOVEMBER 1, 2010

Reviewing the prior survey's results published in April 2009 , I expected that the economy -- and burgeoning interest in social media -- would accelerate the shift toward digital channels throughout 2009 to an unprecedented degree. More than half of respondents (55%) said they use Twitter for marketing purposes.

Marketing Budget 40

Marketing Budget Marketing Budget Creation Budget Programs Trends 40

Online Marketing Institute

JANUARY 4, 2011

Write about industry News – whats happening this week, this month 2. Read and develop content on industry Trends – where is the industry going, what are the emerging hot segments 3. Subscribe to the top industry blogs in your market, both company blogs and personal blogs for ideas 10. 90 Tips To Make Your Blog Rock 1.

Paid Content 40

Paid Content Tips Webinar Metrics Ideal Customer Profiles 40

Online Marketing Institute

NOVEMBER 2, 2009

ROI may take time, and can be challenging to measure accurately, but your prospects are using these sites and talking about your industry, your competitors, quite possibly even your company. Create content on a blog or produce videos, and promote using Digg, Twitter, and other social bookmarking and social networking sites. Tweet This!

Marketing Budget 40

Marketing Budget Budget Programs Marketing Budget Creation Paid Search Agency 40

Online Marketing Institute

JUNE 30, 2009

Q: What advice would you give to a company that needs to increase online lead generation, but doesnt think blogging is right for its industry? Posted by Magdalena Georgieva on Mon, Jun 29, 2009 @ 07:40 AM COMMENTS Been searching for an answer.everyone (nearly) agrees that blogs are a great way to bring eyes to your pages. A: Rethink.

Blogger 40

Blogger RSS Inbound Marketing Internet Marketing 40

Webbiquity

JANUARY 10, 2010

How can you monitor everything that’s being said about your company, competitors and key industry topics across the social media landscape without spending a fortune on monitoring software? 11 Reasons You Can’t Ignore Social Media in 2009 by Digital Labz. 7 Social Media Predictions for 2009 by Search Engine Watch.

Social Media 100

Social Media Marketing Budget Social Marketing Paid Search Agency 100

Buzz Marketing for Technology

JUNE 27, 2008

Industry Switch. All employees are expected to read it carefully and respond immediately if they can share a contact or industry background. Comments Digg This. New Top-Level Domains Expected in 2009. Industry Standard |. Enterprise Architecture. LEADERSHIP. Continuing Education. Certification. Masters (MBA).

Enterprise Management 100

Enterprise Management Work Management Marketing Management Paid Search Agency 100

Online Marketing Institute

JULY 31, 2009

Posted by Laura Ramos at 09:40 PM in B2B Marketing , Lauras Posts , Marketing Technology | Permalink Digg This | Save to del.icio.us Posted by: Jeff Paul Internet Millions | February 23, 2009 at 11:10 PM The comments to this entry are closed. In fact, 88% said Web sites were important in helping them decide what to buy.

Enterprise Management 40

Enterprise Management Work Management DemandBase Marketing Management 40

Online Marketing Institute

NOVEMBER 8, 2010

Digital marketing is gaining traction in a number of industries, and business-to-business (B2B) marketers are in on that trend, too. The Supply Chain Expert Community launched in August 2009 and is home to 3,620 members and counting. Learn more. For a niche community, that’s a feat.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Webbiquity

JULY 26, 2010

It provides b2b marketers, trade industry journalists, analysts and other subscribers with a single subscription point for all of the best thought leadership content in b2b marketing and PR. The hard questions about social media for B2B solutions providers , June 11, 2009. Blog as hub, site as spoke , June 23, 2009.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Convince & Convert

SEPTEMBER 21, 2010

It doesn’t matter what industry you’re in. You’re in an industry (photography) and are a business type (small) where a lot of people would say “social media isn’t for me&#. We have taken baby step mostly focused on WEB, Blog, forums in the industry etc. Those type of comments are why I do it.

Social Media 149

Social Media Media Webinar Metrics Paid Search Agency 149

Customer Experience Matrix

NOVEMBER 29, 2010

The greatest divergence from industry norms is Treehouse contacts always enter campaigns by completing a form. The messages will be sent under the recipient’s own identity in systems including Facebook, MySpace , Twitter , LinkedIn and Digg. Other systems select campaign members with rules that can access a broader set of data.

Features 120

Features Marketing Automation Services Marketing Management Salesforce.com 120

Webbiquity

NOVEMBER 21, 2011

According to Small Business Trends and HubSpot , the percentage of businesses with blogs has increased from less than half in 2009 to nearly two out of three in 2011. Though these will likely evolve over time, it’s best to think about at least the obvious subjects for your company and industry up front. Structure (topics).

Business Blogging 100

Business Blogging CMS Development Work Management Marketing Management 100

Webbiquity

FEBRUARY 21, 2011

Add Google Analytics to Emails and Gain B2B Lead Generation Intelligence by Industrial Marketing Today. 2009 Email Marketing Metrics Benchmark Study by XDXY eMarketing Tips. Email marketing can be used in any industry of course, but the results can vary considerably. Email Marketing Research and Stats. Share this on Bebo.

Marketing Budget 100

Marketing Budget Email Marketing Tactics Tips 100

Webbiquity

OCTOBER 5, 2010

Awareness of Twitter has exploded; 87% of Americans said they were “familiar with” Twitter in a poll taken earlier this year, versus just 5% in 2008 and 26% in 2009. Brian Solis provides a wealth of statistics that answer these questions and more, e.g., 87% of Americans said they were familiar with Twitter in 2010, up from just 26% in 2009.

Twitter 100

Twitter Stats Tools Tips 100

Buzz Marketing for Technology

JUNE 27, 2008

So even if I pay to upgrade to LinkedIn Business for $20 per month for the privilege of spamming (sorry, sending InMail) 3 people I dont know every month, it wont be much more useful than renting a list from a good old-fashioned arms dealer to the spam industry (aka the list rental industry, sometimes called Database Marketing).

Linkedin 100

Linkedin Google Enterprise Management Work Management 100

B2B Marketing Zone Posts

APRIL 5, 2010

Which industry segments are most actively discussed in social media? How to Get Coverage in Blogs – Really - Webbiquity , March 22, 2010 B2b marketers and PR pros know that getting coverage in an industry-specific blog is highly beneficial. Best Social Media Stats and Market Research of 2009 , March 31, 2010. Best Practice (56).

B2B Marketing 40

B2B Marketing B2B Thought Leadership Planning B2B 40

Online Marketing Institute

JULY 31, 2009

2) Assign numeric scores to the different criteria – both explicit (size, industry, title, budget, etc.) Posted by Laura Ramos at 12:26 PM in B2B Marketing , Lauras Posts , Marketing Measurement | Permalink Digg This | Save to del.icio.us The profile score includes factors such as job title, company size, industry, department, etc.

Lead Ranking 40

Lead Ranking Lead Scoring Enterprise Management Work Management 40

Online Marketing Institute

JULY 31, 2009

Posted by Laura Ramos at 05:46 PM in B2B Marketing , Lauras Posts , Marketing Technology | Permalink Digg This | Save to del.icio.us I believe this is the reason Salesforce.com single-handedly rescued the CRM industry, and why a whole new breed of System Integrators have emerged, with agile approaches to implementations.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Lead Management 40

Online Marketing Institute

NOVEMBER 4, 2010

Digital marketing is gaining traction in a number of industries, and business-to-business (B2B) marketers are in on that trend, too. The Supply Chain Expert Community launched in August 2009 and is home to 3,620 members and counting. Learn more. For a niche community, that’s a feat.

Social Media 40

Social Media Enterprise Management Social Marketing Work Management 40

Online Marketing Institute

JANUARY 4, 2011

Invest in a custom design In my own blogging from 2005 – 2009 I was using/tweaking various free themes, which did the job. Sample image from 2009 blogger quotes project 7. The more you understand your industry, trending topics and audience, the less you even need the data to be successful. What did I learn?

Tactics 40

Tactics PR Planning Buzz 40

Webbiquity

JANUARY 17, 2011

54% of small and midsize businesses (SMBs) were using social media to promote their businesses as of September 2010, double the number using these sites in December 2009. More than half (53.5%) of marketers currently use social media as part of their marketing strategy, up from 45% in 2009. last year (2009).

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100

Webbiquity

FEBRUARY 7, 2011

If 2009 was the year many marketers puzzled over, poked at and pondered incorporating social media into their marketing mix, 2010 was the year of diving in. According to a HubSpot study, 71% of marketers viewed Twitter as a useful marketing tool last year, up from just 39% in 2009. Adoption soared. 85% of Inc. Related Post.

Social Media 100

Social Media Paid Content Tactics Tips 100

Webbiquity

JANUARY 10, 2011

She then offers five recommendations for B2B Facebook use including offering a mix of original content and industry news, and asking questions. Best Facebook Marketing Tips and Guides of 2009. I’m still not sure that Facebook has more than one effective use for B2B marketing , but Karlie makes an interesting case. Related Posts.

Stats 100

Stats Facebook Best Practices Privacy Policies 100

Online Marketing Institute

NOVEMBER 2, 2010

BTW, our recent HRmarketing Trends Report Survey ( [link] ) showed that in 2009 82% of companies didn't measure ROI of social media but now, 69% intend to do so! Mark Willaman, CEO HRmarketer.com JennaJK Industrial Companies are starting to realize ways to use Social Media in their marketing efforts. Interesting.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

B2B Marketing Zone Posts

NOVEMBER 2, 2010

Awareness of Twitter has exploded; 87% of Americans said they were “familiar with” Twitter in a poll taken earlier this year, versus just 5% in 2008 and 26% in 2009. Other than your company’s website, most mentions were likely in well-known online news sites or trade industry publication sites. However, anyone that can open a.

B2B Marketing 40

B2B Marketing Enterprise Management Planning Work Management 40

Webbiquity

MARCH 31, 2010

Which industry segments are most actively discussed in social media? Searchers Using Longer Queries in 2009 by Small Business Search Marketing. in 2009, while 4-word searches increased from 13.3% Top 10 Social Media Industry Segments by Sociable Blog. in 2009 to 11.3% What are the latest trends in search?

Paid Content 100

Paid Content Social Media Research Social Marketing 100

Webbiquity

FEBRUARY 7, 2012

But after rapid growth in 2009 and 2010, the study found that “There has been little or no change in the number of companies using corporate blogs (0%), Facebook (2%) and Twitter (2%) in the last year.” The most rapid increase in adoption has been in the use of social networking, which has nearly doubled since 2009. •

Paid Content 100

Paid Content Social Media Statistics Research 100

Convince & Convert

MARCH 9, 2010

But I think that we must understand that all social media sites do not work for every industry. link] [link] Marcomé Digg your public! (: [link] AlexKaris Are You Taking Social Media Shortcuts? Are You Ready for the Opportunity Economy? link] Christian Logan I'm ready to look harder for sure. All rights reserved.

Social Media 133

Social Media Media Webinar Metrics Marketing & Strategy 133

Webbiquity

SEPTEMBER 8, 2010

Another notable Pam Dyer post, this one summarizing a study from online advertising network Chitika which shows that Twitter is the best place to share news: 47% of the outbound traffic from Twitter goes to news sites, vs. 28% from Facebook, 18% from Digg and an imperceptable share from MySpace. 50% of mobile Internet traffic in the U.K

Paid Content 100

Paid Content Social Media Stats Paid Search Agency 100

B2B Marketing Zone Posts

AUGUST 3, 2010

B2B Marketing Online , July 26, 2010 Ben & Jerry’s seemingly knee-jerk decision to drop email marketing made waves across the marketing industry last week. As that has been one of the most popular posts on this site, and still generates regular traffic, we wanted to make sure the information was updated where readers are still going.

Ning 40

Ning Paid Content Facebook Sales Management 40

Online Marketing Institute

DECEMBER 13, 2010

For many, blogging has helped provide greater visibility into their industry. An enviable array of bloggers are tapped to speak at industry events. Additionally, an overwhelming majority are tasked with contributing to industry press. Research and writing usually equate to insight and comprehension.

Blogger 40

Blogger Curation Contingency Planning Classified Ads 40

Convince & Convert

SEPTEMBER 20, 2010

I was just at an industry event talking about “slow selling.&# I was just at an industry event talking about “slow selling.&# I was just at an industry event talking about “slow selling.&# I was just at an industry event talking about “slow selling.&# link] B-Diggs Amen brother!

Social Media 159

Social Media Media Webinar Metrics Marketing & Strategy 159