Online Marketing Institute

JULY 31, 2009

However, many tech buyers visit vendor Web sites many times to learn about and compare products, yet few register or leave evidence of their activity. Posted by Laura Ramos at 09:40 PM in B2B Marketing , Lauras Posts , Marketing Technology | Permalink Digg This | Save to del.icio.us I have checked out Hubspot and LeadLander.

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Buzz Marketing for Technology

JUNE 27, 2008

Personal IT Organization Enterprise Partner/Vendor. Partner/Vendor. Vendor Management. Comments Digg This. Five things the legacy ERP vendors dont want you to know about on-demand ERP. New Top-Level Domains Expected in 2009. Vendor Management. Advice & Opinion. Research & Analysis. TECHNOLOGY.

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Online Marketing Institute

JULY 31, 2009

Home Forrester Research « Getting Up Close and Personal | Main | Social Technographics Data Now Available » March 20, 2008 B2B Lead Management Market Heats Up [Posted by Laura Ramos ] Since the start of this year, I’ve been receiving a boatload of briefing requests from companies wanting to show me their lead generation and management solutions.

Enterprise Management 40

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Online Marketing Institute

JULY 31, 2009

Home Forrester Research « We’re renaming the blog | Main | New networks in the news » April 16, 2008 Numeric Scoring: The Key To Lead Management Success [Posted by Laura Ramos ] Recently I saw a preview of Eloqua’s spring release and it got me thinking about the role lead scoring plays in determining campaign effectiveness. Alive and Kicking!

Lead Ranking 40

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Webbiquity

JANUARY 17, 2011

You’ll learn from this fascinating infographic that Forrester Research estimates that $716 million was spent on social media marketing in 2010, and the figure will reach $3.1 Nine out of ten B2B buyers say that when they’re ready to buy, they’ll find vendors. last year (2009). Social Media Use in Big Companies.

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Webbiquity

FEBRUARY 7, 2012

But after rapid growth in 2009 and 2010, the study found that “There has been little or no change in the number of companies using corporate blogs (0%), Facebook (2%) and Twitter (2%) in the last year.” The most rapid increase in adoption has been in the use of social networking, which has nearly doubled since 2009. •

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Webbiquity

SEPTEMBER 8, 2010

Another notable Pam Dyer post, this one summarizing a study from online advertising network Chitika which shows that Twitter is the best place to share news: 47% of the outbound traffic from Twitter goes to news sites, vs. 28% from Facebook, 18% from Digg and an imperceptable share from MySpace. 50% of mobile Internet traffic in the U.K

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