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How To Create A Know-It-All Company - CIO.com - Business Technology Leadership

Buzz Marketing for Technology

Energy Efficiency. Offering regional and national programs, CIO (and CSO) events bring together some of the most respected names and thought leaders in information technology and security. Comments Digg This. New Top-Level Domains Expected in 2009. Blogs and Wikis in the Business World. src = [link]. }. Webcasts |.

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Rick Short Explains How to Turn Staff Into Prolific Bloggers

Online Marketing Institute

Which channel is more efficient for you? First we need to know the units that you use to measure efficiency. So, in terms of things like time/ contact , money/ contact , and "times used" (how many times we can put one piece of information out to the market), blogging and related social media is, by far, the most efficient activity.

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Demandbase: A New Twist In The Lead Management Automation Market

Online Marketing Institute

7) Lead nurturing — automates follow up communication, is drip or event-triggered, and allows marketing to educate, persuade, and accelerate buyers as they move through the purchase process to the point where they become “sales ready.” 9) Collaboration — capabilities like wikis, sales-contributed content, voting and tagging.

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Get the Most Out of Twitter Hashtags

Online Marketing Institute

The hashtag is a favorite tool of conferences and event organizers, but it’s also a way for Twitter Twitter users to organize themselves: if everyone agrees to append a certain hashtag to tweets about a topic, it becomes easier to find that topic in search, and more likely the topic will appear in Twitter’s Trending Topics.

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