Webbiquity

JANUARY 10, 2010

This post suggests that marketers should focus on a different ROI when calculating the value of social media efforts: “return on insight.&# 11 Reasons You Can’t Ignore Social Media in 2009 by Digital Labz. Discover the answers to these questions and others here in more of the best posts on social media from this year.

Social Media 100

Social Media Marketing Budget Social Marketing Paid Search Agency 100

Webbiquity

MARCH 31, 2010

Searchers Using Longer Queries in 2009 by Small Business Search Marketing. in 2009, while 4-word searches increased from 13.3% How Google Trends data can help improve forecasts of the current level of activity for a number of different economic time series. Which segments generate the most social media buzz? Matt McGee.

Paid Content 100

Paid Content Social Media Research Social Marketing 100

Ambal's Amusings

SEPTEMBER 22, 2009

Mike Stelzner is once again pulling together one of his informative online summits - Copywriting Success Summit 2009. We have invited Michael Stelzner, event producer of Copywriting Success Summit 2009 to share his thoughts on copywriting and details of the event he is organizing. Copywriting Success Summit 2009 FAQ.

Copywriting 100

Copywriting Peer-to-peer Paper FAQ 100

Marketri

MARCH 6, 2024

Generative AI was born. Having a real office from 2004 – 2009 gave a small, growing business an air of legitimacy that was important before WFH was a thing. In 2009, I bought a house and decided to move my business there. Keep in mind that there are state and local tax implications of working in and hiring from different states.

Ad Building 118

Ad Building Tips Brand Identity Branding 118

Webbiquity

FEBRUARY 23, 2010

Discover the answers to these questions and others here in the final batch of the best articles and blog posts on business blogging from 2009. Mike Consol takes a different approach to coming up with new topics for blog posts. 5 outstanding corporate blogs by iMedia Connection. 58 ways to build a better blog by How to Make My Blog.

Business Blogging 100

Business Blogging Tips Business Best Practices 100

ViewPoint

SEPTEMBER 29, 2015

Is ABM the Holy Grail to lead generation or just another black box solution destined to cost a lot of money, distract marketing and end up getting more bad leads to sales faster than ever before? Today in part 3, we hear from James Obermayer , Executive Director of the Sales Lead Management Association. Less than 50 beds. 50-250 beds.

Account Based Marketing 120

Account Based Marketing Lead Generation Marketing Management ABM 120

Convince & Convert

MAY 27, 2014

Tackle Your Customer’s Problem and Go Way Over the Top Scofield Edit has a great video from 2009 parodying the client-vendor relationship much. I first wrote about this video back in 2009 when it was fresh, but even five years later the idea still works. Show them that you are a different kind of company.

Work Management 167

Work Management Marketing Management Conversion Generation 167

Customer Experience Matrix

JANUARY 7, 2010

Summary: the demand generation market will continue to grow in 2010, and it may attract some new, big competitors from outside the industry. But the real excitement will be features that expand the scope of demand generation products to support inbound marketing, better measurement, and more efficient content creation.

Demand Generation Agencies 120

Demand Generation Agencies Demand Generation Marketing Automation Services Work Management 120

Zoominfo

JUNE 30, 2019

Ultimately, the project generated close to 3,000 influencers who Philips then categorized and analyzed based on their level of engagement with the brand. Instead, they recycled topics they’re already familiar with and distributed them in a different format, using different channels.

Creativity 208

Creativity B2B Marketing Examples Paid Search Agency 208

markempa

MAY 9, 2007

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading!

Lead Generation 120

Lead Generation Lead Nurturing ROI Generation 120

KoMarketing Associates

NOVEMBER 8, 2016

In China, however, it’s a different story. Launched in 2009, there are dozens of analytics reports that you can create and view on Baidu Analytics. By setting up different conversions, you can evaluate how these activities fulfill your goals. There are many different types of reports available through Baidu Analytics.

Analytics 203

Analytics Marketing Analytics Tools PPC Mobile Advertising 203

markempa

APRIL 18, 2007

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading!

Demand Generation Agencies 120

Demand Generation Agencies Lead Generation Marketing Automation Services Demand Generation 120

Customer Experience Matrix

APRIL 28, 2009

I've been having a dandy time analyzing the results of my Demand Generation Implementation Survey. This distribution actually pleases me, since it means we have results from users of many different systems. Responses are still coming in but I thought I'd at least post some preliminary results to whet your appetite. Fair enough.

Demand Generation 120

Demand Generation Customer Surveys Demand Marketing Automation Services 120

markempa

MARCH 2, 2006

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading!

Lead Generation 120

Lead Generation Generation Leads Lead 120

The Effective Marketer

SEPTEMBER 29, 2010

Number of leads generated? Success can be based on a number of different factors and it also varies based on who you talk to, after all, we all have different objectives (personal and professional). Amount of sales or deals closed? If you answered “it depends&# , then you’re thinking smart. United States License.

Marketing Budget 100

Marketing Budget Work Management Marketing Automation Services Marketing Management 100

Webbiquity

MAY 18, 2010

In short, to be valuable, analytics must be actionable ; they should provide hard data to clarify what you should keep doing, what you should stop doing, and what you should do differently. numbers of fans and followers), others are more challenging and may require more sophisticated tools, but it’s a great list for generating ideas.

Analytics 100

Analytics Tools Best Practices Adwords 100

Metadata

OCTOBER 25, 2023

In 2009, you would see significant ROI from outbound email alone. You market to humans in a business, all with different goals. Remember that indicators of future conversion look different for each of these groups. Test fresh creative with a different purpose. The party is over for a single-channel approach, though.

Advertising Channels 98

Advertising Channels Paid Social Agency Ideal Customer Profiles B2B 98

The Effective Marketer

JANUARY 7, 2011

A similar question was posted on Quora and elicited a number of different but very interesting responses. Big companies and small companies have different needs, and so their briefs are also formatted differently. It just goes to show that there is still a lot of controversy when it comes to creative briefs in marketing.

Creativity 100

Creativity Planning Work Management Marketing Management 100

Sprout Social

JUNE 29, 2023

In late 2009, Domino’s released a brutally honest commercial, publicizing customers’ overwhelmingly negative feelings about their pizza—and asking folks to give them a second chance. Engaging and partnering with the originators of so many different social trends can have long-term benefits for brands. Enter: lo-fi content.

Content 109

Content Advertising Agencies Social Media Webinar Metrics 109

Ambal's Amusings

AUGUST 27, 2010

We asked B2B Marketing Experts the following question - "How should content that is addressed to a Technical Decision Maker be different from content that is addressed to a Business Decision Maker? What determines the differences is the problem the content is addressing and the perspective of the person concerned with solving it.

Work Management 100

Work Management Marketing Management B2B Business 100

markempa

AUGUST 24, 2007

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading!

Work Management 120

Work Management Marketing Management Marketing Automation Services Lead Generation 120

Industrial Marketing Today

SEPTEMBER 20, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website B2B Lead Generation Using a Business Blog by Achinta Mitra on September 20, 2010 in B2B Lead Generation , Industrial Marketing Blog In B2B lead generation, quantity versus quality is probably the biggest challenge faced by industrial marketers.

Lead Generation 60

Lead Generation Business Blogging Lead Scoring Lead Ranking 60

Webbiquity

JANUARY 10, 2010

How do search engines treat different forms of keywords? On that last point though, keep in mind that for popular search phrases, even a single character can make a big difference. The incredible number of comments this post generated is a testament to the tag’s importance in the SEO toolbag.

SEO 100

SEO Tips Best Practices PageRank 100

Industrial Marketing Today

APRIL 21, 2010

How does one generate high quality, educated leads, not just site visitors on a marketing budget that is less than 1% of the projected revenue? How does one generate high quality, educated leads, not just site visitors on a marketing budget that is less than 1% of the projected revenue? All I can say is WOW!

Budget Programs 60

Budget Programs Education Marketing Budget Lead Scoring 60

Customer Experience Matrix

FEBRUARY 4, 2009

But even including that, the first year cost for most of these will be less.) : Manticore Technology : a full-featured demand generation product. See my 2007 blog entry for some information or buy the Raab Guide to Demand Generation Systems for a detailed review. I did publish a real review in July 2009.] Just kidding.or

Demand Generation 120

Demand Generation Cost Marketing Management Demand 120

Webbiquity

JANUARY 10, 2010

Noting that 78% of marketers consider generating online leads one of their top priorities, Andreas Roell offers advice on how improve both the quality and quantity of leads, including sharing source information between marketing and sales (as not all leads are created equal) and carefully monitoring the lead generation performance of each source.

Search Engine Marketing 100

Search Engine Marketing Search Marketing Cost per Lead Tips 100

Customer Experience Matrix

SEPTEMBER 1, 2009

Summary: Net-Results is simpler to use than comparable demand generation systems because it applies the same features to many tasks. But on reflection I realized that Net-Results offers a full set of demand generation functions. Let’s run through the standard demand generation process to see how this works in practice.

Demand Generation Agencies 120

Demand Generation Agencies Demand Generation Small Business Marketing Marketing Automation Services 120

Webbiquity

JANUARY 10, 2010

How can you keep generating fresh ideas for blog posts? Of course, blogs and websites serve different purposes for businesses. Marko Saric offers tips for making your blog more interactive and conversational by generating more comments, such as asking questions, thanking your commenters, and commenting on other blogs.

Business Blogging 100

Business Blogging Tips Business Best Practices 100

The Effective Marketer

FEBRUARY 7, 2011

Oh, but note that the cost involves “audience generation programs, to produce and promote a webcast”, so you have to add your email marketing costs (again, different platforms will charge differently) and any additional method you typically use to get people to register and attend. United States License. United States License.

Webinar Metrics 100

Webinar Metrics Webcast Marketing Automation Services Sales Qualified Leads 100

Webbiquity

JANUARY 10, 2010

Generate word-of-word referrals? Great for viewing the differences between “traditional&# and real-time search results. Looking for a more powerful way to share presentations online? Consolidate your online profiles and social networking presence? Create a cool Twiiter background even if you’re not the artistic type?

Tools 100

Tools Enterprise Management Marketing Management Best Practices 100

Zoominfo

APRIL 24, 2019

Effective SEO requires businesses to understand and tailor their website to their audience, what that audience is looking for, and the different ways in which they search for it. 57% of B2B marketers state that SEO generates more leads than any other marketing initiative. In other words, write for people, not for search engines.

Tactics 189

Tactics Cost SEO Lead Scoring 189

Adobe Experience Cloud Blog

NOVEMBER 26, 2009

At this Dreamforce 2009 session led by Fernando Obregon Almazan, salesforce.com; Lorena Vales, salesforce.com; and Jonathan Hersh, salesforce.com, marketers learned about how and why companies should participate in social networking to generate brand awareness and create a viral effect when clients or prospects recommend their products.

Salesforce.com 48

Salesforce.com Social Networks Peer-to-peer Effectiveness 48

Digilant

OCTOBER 4, 2023

Before we dive into the different facets of programmatic, it’s helpful to look at the last decade or understand how programmatic quickly climbed up the ladder of digital advertising to become a preferred tactic amongst advertisers. Advertisers now buy media across a vast range of different sites. And it only grows more complex.

Advertising Agencies 59

Advertising Agencies Advertisements Advertising Doubleclick 59

markempa

OCTOBER 22, 2005

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading!

Telemarketing 120

Telemarketing Lead Generation Tactics Generation 120

markempa

FEBRUARY 28, 2007

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading! to generate leads."

Lead Generation 120

Lead Generation B2B Thought Leadership Generation Leads 120

markempa

JULY 13, 2006

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading! Simply put, engage early and often.

Lead Generation 120

Lead Generation Purchase B2B Thought Leadership Generation 120

The Effective Marketer

FEBRUARY 22, 2011

For corporate blogs using a backup plugin is probably a good investment as well and the editorial calendar plugin is a great help for planning content especially coordinating among different team members. To make it easier for everyone I’ve compiled the suggestions from the group into an easy-to-read list (sorted alphabetically).

Planning 100

Planning Work Management Marketing Management Marketing Automation Services 100