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Marketing Automation: Like Bringing a Gun to a Knife Fight

Webbiquity

The key role of sales is to provide that last 5% needed to reach a buying decision: the company’s differentiating value , or what pain the prospect will experience if they don’t buy the right product or service. What should we do differently if he chooses path B? Share this on del.icio.us. Post this on Diigo.

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A Brand Evolution, Not A Revolution: Top 5 Tips to Evolve your Brand

Bluetext

Smart branding also offers a valuable opportunity to differentiate yourself from your competitors. . We need to differentiate ourselves and stand out from our competitors in the market. Business psychology reminds us that colors have different effects on different consumers. For example, your ‘why’ might be: .

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Tech Media Publishers looking more Like Interactive Marketing Firms Every Day

The ROI Guy

Looking at the top three technology publishers: IDG generated 43% of its revenue from print in fiscal year 2008 and 39% in fiscal year 2009. It's about all the different ways you can engage the audience and the various ways you can develop leads with content.” and creating advertising networks. That was pretty much it.