Webbiquity

JANUARY 2, 2013

B2B buyers are most likely to share useful vendor content via email (79%), followed by LinkedIn (53%), Twitter (39%) and Facebook (18%). Women make up the larger share of users on Facebook (58% to 42%) and are a slightly larger share on Twitter (52% to 48%) while men are the predominate users of LinkedIn (63% to 37%) and Google+ (71% to 29%).

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

The ROI Guy

FEBRUARY 4, 2009

Wednesday, February 04, 2009 Microsoft Virtualization with Hyper-V - better value? However, in environments of 20 servers or more, 20 to 30% licensing and infrastructure cost savings was indeed the normal cost differential between Microsoft and the competition. Advantage Microsoft, but not by much. Advantage Microsoft.

Work Management 40

Work Management Marketing Management ROI Budget Programs 40

Ambal's Amusings

SEPTEMBER 17, 2009

B2B Lead Generation Benchmark Study 2009. And remember that each stakeholder is affected in a different way by the overflows of the project. Her clients who are technology vendors and venture firms leverage her strategic marketing and go-to-market expertise. It’s totally different from being “pushy.”

Work Management 100

Work Management Marketing Management B2B Marketing B2B 100

The Effective Marketer

OCTOBER 13, 2010

Segment and Treat Customers Differently Although the methodology varies based on your industry and whether you are a B2B or B2C company, the big picture is clear. Customer service becomes your product, or better yet, the differentiator between your product and your competitor’s. United States License.

Marketing Funnels 100

Marketing Funnels Top of Funnel Work Management Planning 100

The ROI Guy

DECEMBER 14, 2005

• Level 4: Business Transformation – these revolutionary investments seek to utilize business information and implement new processes to empower business capability and agility – enabling M&A programs, launching new businesses, empowering different go-to-market programs, launching new channels, or launching competitive programs.

ROI 40

ROI Work Management Marketing Management Budget Programs 40

Ambal's Amusings

AUGUST 27, 2009

B2B Lead Generation Benchmark Study 2009. Your prospects goals will look different: Decide: the issue is worth learning more about. Designing content to answer your buyers differing needs as they work through their buying process will. Cashing in With Content (a classic by David Meerman Scott). Get Content. Get Customers.

Demand Generation Agencies 100

Demand Generation Agencies Demand Generation Demand B2B Marketing 100

Content Standard

SEPTEMBER 9, 2016

Pulizzi urged marketers to target one audience at a time, with one mission and message, telling a different story and publishing consistently. “Content and connecting with people around this brick is where we think we can make a huge difference.” Every [vendor] has a customer success team.”

Work Management 40

Work Management Marketing Management Content Marketing Content 40