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Dreamforce 2009: Engaging Effectively with Social Networks using Salesforce.com

Adobe Experience Cloud Blog

At this Dreamforce 2009 session led by Fernando Obregon Almazan, salesforce.com; Lorena Vales, salesforce.com; and Jonathan Hersh, salesforce.com, marketers learned about how and why companies should participate in social networking to generate brand awareness and create a viral effect when clients or prospects recommend their products.

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5 Reasons Dreamforce Is a Must-Attend Sales and Marketing Event For B2B Marketers

Adobe Experience Cloud Blog

Attend Dreamforce Global Gathering 2009, one of the year’s premier sales and marketing events, to gain proven best practices, how-tos and practical training on the latest Cloud Computing solutions. Join Marketo Vice President of Marketing Jon Miller at 3:30 pm on Wed., Bonus reason: Marketo will be represented in full force.

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The Content Marketing Question: To Gate or Not To Gate?

Ambal's Amusings

The “gate’ guards against this committed buying action: a trial, a demo, or actually buying the product. Marketo's Modern B2B Marketing. B2B Lead Generation Benchmark Study 2009. Marketing and Sales Alignment – Marketo eBook (New!). Rebel Brown's blog Phoenix Rising. Tom Pick's blog Webbiquity.

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Sales Pipeline Radio, Episode 234: Q & A with Jon Miller @jonmiller

Heinz Marketing

People know Jon Miller as the co-founder of Marketo , but his OG status goes beyond that. So from Epiphany, to Marketo, to being the first person I heard anywhere utter, “This is no longer going to be a lead based effort. And that’s the fundamental problem that I had trying to do this myself back at Marketo.

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ClickInsights: How can B2B marketers use content effectively for demand generation?

Ambal's Amusings

Marketo's Modern B2B Marketing. B2B Lead Generation Benchmark Study 2009. Offer demos or low-cost or free needs assessments. B2B Lead Generation Benchmark Study 2009. Blog Modern B2B Marketing Twitter Marketo InboundMarketer. Rebel Brown's blog Phoenix Rising. Brian Carroll's blog B2B Lead Generation Blog.

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B2B Lead Management Market Heats Up

Online Marketing Institute

Most recently, Marketo just announced their lead management solution. 4) “Pure play” lead management – this group is lead by Eloqua , but there are a LOT of firms throwing their hat into this ring including Vtrenz, Hubspot, Manticore, Market2Lead, Marketo, LoopFuse, einsof, iHance, Precience, among many others. Here’s the problem.

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Adobe continues to roll out genAI capabilities across its platform

Martech

” Adobe’s own journey, to combine the art of creativity with the science of marketing, began, said Narayen, in 2009. It will be fully integrated with Marketo and also able to drive customer data back into Adobe Real-Time CDP. The vision was to create a single marketing stack combining content, data and journeys.