ClickZ

JULY 29, 2019

The last ten years, since 2009, I’ve been in marketing roles. NS: I got asked that same question when I interviewed here with our CMO back in 2009. After we talked about what we could do to help her, one of the first things she said was, “we probably need to take a look at our data first, because I’m sure we have a data hygiene issue.”

Data Hygiene 95

Data Hygiene Enterprise Management B2B Marketing Work Management 95

LeadSloth

JANUARY 12, 2010

2009 was the year in which Marketing Automation really took off. See also her recent blog post Five B2B Marketing Surprises From 2009. But if your data hygiene is on par with a New York subway restroom, marketing to the in house database will fail to meet expectations.

Marketing Automation Services 100

Marketing Automation Services Marketing Automation Sales Management Automation 100

B2B Marketing Zone Posts

AUGUST 3, 2010

Data Hygiene (4). As that has been one of the most popular posts on this site, and still generates regular traffic, we wanted to make sure the information was updated where readers are still going. That was just a tip I hope you caught. 0160;It was and is invaluable. Other Active Topics. PointClear (4). Advertorial (4). Media Plan (5).

Ning 40

Ning Paid Content Facebook Sales Management 40