ViewPoint

MAY 23, 2011

Ruth is Founder of eMarketing Strategy , a consulting practice that assists companies build their customer acquisition and retention strategies. Have a look at the reports here: 2009 and 2010. These new response databases are looking to be a valuable prospecting resource for B-to-B marketers.

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ViewPoint

SEPTEMBER 27, 2012

and notes how transformation has been driven by marketing budgets reaching new lows in 2009 and 2010: “Marketing, rather than just trying to do more with less, had to do something differently and had to transform.”. You can connect with Dave and learn more about ITSMA via the following resources: Dave's Email Address: dmunn at itsma dot com.

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ViewPoint

OCTOBER 11, 2012

Carlos has been named three years in a row—from 2009 to 2011—to the Sales Lead Management Association’s 50 Most Influential People in Sales Lead Management. You can connect with Carlos and learn more about his work at the Annuitas Group via the following resources: Carlos’ Email Address: chidalgo at annuitas group dot com.

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Demand Process Work Management Marketing Management 120

ViewPoint

JULY 11, 2013

B2B Marketers Benefit from Customer Reviews. The best place for them to get this confirmation is from product or service reviews from satisfied customers. Learn the best ways to identify and request customer reviews. Study: Email Lands More Customers Than Facebook or Twitter, but Still Fewer than Organic Search.

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