Remove customer persona
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Conversational marketing, data hygiene, and marketing to B2B marketers: Q&A with Pardot VP of Marketing Nate Skinner

ClickZ

Many of his interactions with prospects and customers, then, are informative of the industry as a whole. His previous roles include Chief Customer Officer of Campaign Monitor and Head of Global Marketing for Amazon Web Services (AWS). . The last ten years, since 2009, I’ve been in marketing roles.

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Marketing Automation Trends for 2010

LeadSloth

2009 was the year in which Marketing Automation really took off. Jeff Ogden , Director of Marketing, Aplicor & President, Find New Customers. Methods to the madness: Everybody has methodologies, Sales has SPIN, Customer Centric, etc. In this post I want to focus on the trends in Marketing Automation for 2010.