Hubspot

MAY 4, 2011

Yahoo has a 10 percent share, Microsoft has 5 percent, and Google holds 2.5 Instead, online marketers need to focus on click-through rates (CTR) and ultimately, lead and sale conversions. The massive volume of impressions has caused CTRs to decline. In 2010, Facebook ad CTRs were at.05% 27 in 2009 to $.49

Cost Per Click 28

Cost Per Click Facebook Paid Search Agency CPC 28

Hubspot

AUGUST 19, 2013

In my experience, looking at thousands of Google AdWords accounts and billions in combined spend, there are two metrics that correlate most strongly with success: Account Activity: You get out what you put in. And it makes total sense -- Google’s main goal is to keep users happy so they keep using Google, and keep clicking results.

Lead Scoring 28

Lead Scoring Lead Ranking Cost Per Click PPC 28

Hubspot

FEBRUARY 18, 2015

Google’s Hummingbird algorithm drove a final nail into the keyword coffin. With Hummingbird, Google proved that they now understand what your page is about; they know the topic of the page, how unique the content is, and how well it’s written. Now imagine the crayons are Meta keywords and Google is that mean, old preschool teacher.

Tactics 28

Tactics SEO SERP Keywords 28

Hubspot

APRIL 3, 2013

Does Google Hate Small Businesses? For a great example of using multiple villains in your marketing, just check out Career Builder's 2009 Super Bowl commercial, brought to my attention via Graeme Newell and 602 Communications. 13 Hilarious Examples of Truly Awful Stock Photography. Your Mom Hates This Blog Post.

Sales Management 28

Sales Management Banner Ads Paid Search Agency Banners 28

Hubspot

DECEMBER 11, 2013

What are the differences among Google+, Google''s +1s, and Google Authorship when it comes to search? With the release of Hummingbird , Google is getting much better at understanding full queries in addition to just single keywords, which means placing your keywords at the very front of your title may not be as important.

SEO 28

SEO Lead Scoring Lead Ranking Correlation 28

Webbiquity

JANUARY 17, 2011

Well, about two-thirds (64%) of the traffic from third-party sites to video sources currently comes from Google, followed by Yahoo (11.9%), Facebook (4.3%), Bing (2.6%), and Twitter at 1.2%. Study: Social Media Affects SMB Purchasing Decisions by HubSpot Blog. last year (2009). Not convinced yet?

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100

Webbiquity

SEPTEMBER 8, 2010

30% of social media users access a social media site “several times a day,&# up from 18% in 2009. New Chart: Survey Says Inbound Marketing Budgets on the Rise by HubSpot Blog. 85% view company blogs as “useful,&# while 71% said the same for Twitter (up from just 39% in 2009). 50% of mobile Internet traffic in the U.K

Paid Content 100

Paid Content Social Media Stats Paid Search Agency 100