markempa

MARCH 8, 2006

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading!

Webcast 120

Webcast Ideal Customer Profiles Lead Generation Generation 120

Customer Experience Matrix

JANUARY 31, 2010

In other words, Marketing Studio competes with high-end demand generation systems like Eloqua , Market2Lead and Neolane. Eloqua and Market2Lead are based on sales automation data, but can incorporate external tables. Of course, the bells and whistles wouldn’t matter if the core features were poor.

Paid Search Agency 120

Paid Search Agency Work Management Marketing Management Resource Management 120

Anything Goes Marketing

MARCH 8, 2009

LinkedIn: Starting an Alumni Group When Linkedin started a groups feature (like Facebook groups) I thought about how I could network with former colleagues. LinkedIn tip : Look for ways that you can create niche groups that pull together people with similar interests. Did you go to ITI?

Social Media 100

Social Media Web 2.0 Media Blogger 100

B2B Marketing Zone Posts

MAY 3, 2010

HP, P&G) to the channel… The Difference Between B2B Leads and Personas - Marketing Interactions , April 17, 2010 B2B marketers have relied on lead definitions to define their marketing programs for years. I wrote an eight part series on building an effective lead generation program a while back. I like numbers.

Forecasting 40

Forecasting Social Media B2B Marketing Social Marketing 40