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Your Marketing Know-How, Augmented: Introducing Conversion Intelligence

Unbounce

We all know that optimizing for the highest conversion rate is vital, but the act of actually improving campaigns often takes a back seat. The highest conversion rates aren’t an accident—they’re the result of fine-tuning each element of your campaign on a continuous basis. The issue isn’t new.

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Top 20 CRM Blogs of 2009

markempa

Here's a partial list of the CRM blogs on their list: PGreenblog and CRM: The Conversation – Paul Greenberg. Read Forecasting Clouds' Top 20 CRM Blogs of 2009. As I read over the list of blogs, I discovered some new ones worth reading along with a number of bloggers I already follow. Beagle Consulting Blog – Denis Pombriant.

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Conversational Marketing, Social Media & Words That Work

BuzzSumo

Those two big ideas need to be communicated in conversational marketing using words that resonate with your audience. In this post, we will look at the power of conversation and the words that audiences love to read. Conversational Marketing: The Antidote To Declining Reach. LOVE Fuels Conversational Marketing.

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7 Ways to Lighten Up Your Marketing and Generate Conversation

Convince & Convert

Tackle Your Customer’s Problem and Go Way Over the Top Scofield Edit has a great video from 2009 parodying the client-vendor relationship much. I first wrote about this video back in 2009 when it was fresh, but even five years later the idea still works. These conversations are something every B2B company can do.

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Best Email Marketing Strategies and Tactics of 2009

Webbiquity

What tactics should email marketers be using today to grow subscriber lists, maximize deliverability and generate click-throughs and conversions? MarketingSherpa’s 2009 Email Awards Gallery: Get Inspired by These Exceptional Campaigns by MarketingSherpa. How has email marketing changed in the last few years?

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10 Ways to Optimize Your Lead Conversion Rate

markempa

I’m going to share 10 levers you can use to improve your lead conversion right now: 1. Numerous studies show that swift follow-ups increase conversion. 80% of marketing leads are lost or discarded, according to a MarketingSherpa presentation delivered at B2b Marketing Summit 2009. The velocity of following up matters.

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Why Investing in Go-to-Market Innovation and Shifting to a Converged Growth Model Could Make or Break Your 2023 Outlook

ANNUITAS

Organizations that maintained their innovation focus through the 2009 financial crisis, for example, emerged stronger, outperforming the market average by more than 30 percent and continuing to deliver accelerated growth over the subsequent three to five years … ” It’s time to move past random acts and transform by 1.)