Marketing Automation Trends for 2010
LeadSloth
JANUARY 12, 2010
2009 was the year in which Marketing Automation really took off. The rep may try to contact the prospect several times but will give up after a certain point. See also her recent blog post Five B2B Marketing Surprises From 2009. This will be done with lead recycling, remessaging, and highly personalized and segmented offers.
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