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How to Build Stronger Bonds With Your Community

Convince & Convert

It’s no small secret your online community and your loyal customers within are your company’s greatest asset. While a customer may be happy with their one-time experience with your brand, what’s going to make them a lifelong community member? Give your online community a nickname that’s exclusive amongst your group members.

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10 Entrepreneurial Tips for Building a Strong B2B Business and Brand

Marketri

Gain Visibility Within Trade Associations When I started Marketri, I was an unknown in the tight-knit Philadelphia and Bucks County communities, having only moved to that area from Maryland two years prior. Having business colleagues who were well respected in the business community refer me to prospects was necessary.

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Conversational Marketing, Social Media & Words That Work

BuzzSumo

My thesis looked at social media interactions and attempted to ask this question: Do deeper disclosures, like opinions and feelings, lead to deeper interactions for brands and their communities? Words That Work. The short answer? Clichés Are Getting Clobbered . For clichés, think memes or quotes overlaid on pretty pictures.

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User-Generated Content: How to Use It for Good and Avoid a PR Crisis

Contently

It’s authentic, it’s relatable, and it works! Here’s an example of when it’s bad: United Breaks Guitars is a song and music video that musician Dave Carroll created in 2009 after United Airlines damaged his guitar during a flight. “Word of mouth” marketing is key for creating community and virality.

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Wednesday Wisdom: Human Centered Marketing

Biznology

In the interview, Mark talks about the original social media “community manager” role. I started working in social media back in 2009. When we started working in social media, no one was looking for a dashboard. Our company become accessible and human in a new way because of our work on social media.

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The Workforce Now Spans 5 Generations — How Can You Meet Everyone’s Needs?

Salesforce Marketing Cloud

Each of the five generations currently in the workforce — The Silent Generation/Traditionalists, Baby Boomers, Gen X, Millennials and Gen Z — have different lived experiences that shape their perspectives, values and working styles. share-price gain during the 2007-2009 downturn, while the broader stock market declined by 35%.

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Houzz: A Social Media Platform for Building Product Marketers

Navigate the Channel

Among these platforms, Houzz has emerged as a powerful tool for building product marketers, providing a unique opportunity to showcase their products and services to a highly engaged community. Key features: Idea Books, Product Showcasing, Community Interaction, and Marketing Tools. What is Houzz?