Marketing Automation Trends for 2010
LeadSloth
JANUARY 12, 2010
2009 was the year in which Marketing Automation really took off. Creation of buyer-centric content. Kevin Joyce , CMO, Market2Lead. See also her recent blog post Five B2B Marketing Surprises From 2009. Kevin Joyce, CMO, Market2Lead ( @nivenor1 ). The need for new analytical skills. Renewed focus on data quality.
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