Martech Advisor

DECEMBER 17, 2019

Remember Apple’s ‘Get a Mac’ campaign from 2005-2009? Of course, the extent to which this degree of orchestration, relevance and personalization can be implemented depends heavily on an organization’s audience management maturity, customer data management practices and overall technology stack.

Trends 102

Trends Gartner Paid Search Agency Marketing Management 102

Convince & Convert

SEPTEMBER 14, 2010

However, for marketers, a social media address is insufficient to manage that channel. We need to relate that contact to the networks where they participate, which requires we build programs tailored to each of those channels. through a new channel. And of course product improvement ideas are important.

Social Media 123

Social Media Work Management Marketing Management Media 123

Atomic Reach

JANUARY 3, 2019

It also brings in conversion rates 6 times higher than other channels. Since 2009, she has given one-on-one actionable marketing advice to clients to help them build their businesses online. According to Content Marketing Institute , content marketing receives 3 times the leads per dollar spent when compared to paid search.

Paid Content 112

Paid Content Paid Search Agency Advertising Agencies Content Marketing 112

Convince & Convert

SEPTEMBER 21, 2010

Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube. Too often we see social media strategies that involve putting photos into Flickr, videos into YouTube or the creation of a Facebook application and then never revisiting the environment to engage with the communities around this content.

Social Media 149

Social Media Media Webinar Metrics Paid Search Agency 149

Webbiquity

JULY 26, 2010

B2B Voices ( Trade Youtube Twitter Leads Sales ). Paul Gillin ( Event Marketing Communities Forecast Loyalty Custom Publishing Direct Marketing Event ). Reputation to Revenue ( Youtube Broadcast Course Organic Differentiation Media Promotion White Paper Trust ). Blog as hub, site as spoke , June 23, 2009.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Convince & Convert

APRIL 5, 2012

Read on for insights from Lauren, and Eric’s Social Media Stat of the Week (this week: is CEO engagement on social media channels important?). It’s definitely a large dynamic in that who’s competing, you all have to face the same conditions on the same course on the same day. Listen Now. The RSS feed is: [link].

Social Media 114

Social Media Advertising Agencies Twitter Paid Search Agency 114

Webbiquity

JANUARY 10, 2011

Orli Yakuel reviews a dozen free and fee-based tools for making Facebook page tabs, including Miproapps , TabSite and of course the “pioneer&# in this space, Static FBML. Using Facebook as a Strategic Marketing Channel by Green Buzz Agency. Fans are fickle: How to inspire loyalty after the “like&# by iMedia Connection.

Stats 100

Stats Facebook Best Practices Privacy Policies 100