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What's the Future of Women in Martech? Hear From 7 Leading Female Professionals

Martech Advisor

"I believe the growth of women in the martech community is correlated to the growth of women in STEM and those pursuing STEM-related degrees – in fact, more than 210,000 women received STEM degrees/certificates in 2016, compared to nearly 143,000 in 2009,” agreed Rita Patel Jackson, VP of product marketing at Showpad.

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Holiday Spending Delivers Q4 Gifts to E-commerce Sellers

Biznology

Recording increases from 14 percent on Free Shipping Day to 26 percent on Black Friday, online sellers generated sales from $500 million on Thanksgiving to almost $3 billion during the entire week of Christmas. Mobile-generated sales contributed to these impressive numbers, doubling from $3 to $6 billion in 2011. 15, over $10.5

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7 Tech Trends in Email for Marketers

Adobe Experience Cloud Blog

In the Email Marketing Industry Census 2017, conducted by Adestra in partnership with eConsultancy, 73% of email marketers considered the performance of email campaigns either ‘excellent’ or ‘good’ while SEO came close at 72% and social media at 44%. In 2007, the first-generation iPhone was announced. Contextual information.