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B2B social media case studies - 3 you can learn from and why they work

delicious b2bmarketing

Communications Conversations Conversations about digital PR strategy Home About Arik Work With Me Around The Web Speaking Contact Subscribe From The Blog 3 B2B social media case studies and why they work Posted by arikhanson on 17. B2B case studies.

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An interview with GE's Social Media Wizards

grow - Practical Marketing Solutions

The GE Social Media Team: Gary Sheffer, Jen Walsh, Sean Gannon, Lisa Lanspery, Mike Eisenreich, Megan Parker and Vivek Kemp A few weeks ago I was introduced to GE's social media initiative when doing research for an article on Social Media's B2B Superstars.

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Response to Comments regarding “Would YOU Trust a PR Firm without a Social Media Presence with Your Social Media Programs”

PR Meets Marketing

There has been quite a bit of discussion from the original post and on a post by Jeremiah Owyang titled “Walking the Talk: Some Agencies and Vendors Demonstrate Social Media Prowess,&#. When reviewing Jennifer Leggio’s post “Is ’social PR’ for real?”, Agencies need to work hard to ease their clients’ or potential clients’ minds by showing hard metrics of how social programs have worked for other clients.

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An interview with GE's Social Media Wizards

grow - Practical Marketing Solutions

The GE Social Media Team: Gary Sheffer, Jen Walsh, Sean Gannon, Lisa Lanspery, Mike Eisenreich, Megan Parker and Vivek Kemp. A few weeks ago I was introduced to GE’s social media initiative when doing research for an article on Social Media’s B2B Superstars.

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Social Media Book Review : The New Community Rules: Marketing on the Social Web by Tamar Weinberg

WindMill Networking

Following up on my “ Top 15 Social Media Books of 2009 ” blog post as well as my recent review of “ A Survival Guide to Social Media and Web 2.0 Optimization by Deltina Hay ,” I want to cover another book which I thought was one of the best social media-related books of 2009: “ The New Community Rules: Marketing on the Social Web ” by Tamar Weinberg. The New Community Rules: Marketing on the Social Web Summary. 1) Setting Social Media Goals.

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B2B Lead Generation Blog: Content ideas for lead nurturing and tactics to use

B2B Lead Generation Blog

Here are some direct mail content ideas: personal letters, dimensional mailers, books, newsletters, press releases, white papers, event invitations, research reports, case studies, success stories, article reprints and third-party articles.

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How To Create A Know-It-All Company - CIO.com - Business Technology Leadership

Buzz Marketing for Technology

Social Responsibility. Find out why a new study picks Googles Messaging Security over competitors. Get instant email notifications by topic when white papers, webcasts, and case studies are added to our library. New Top-Level Domains Expected in 2009. Blogs and Wikis in the Business World. Find out why a new study picks Googles Messaging Security over competitors. Customer Case Study: 156 Percent ROI with HP.

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Top 60 B2B Marketing Posts and Hottest Topics November 2010

B2B Marketing Zone Posts

Here’s what the social signals said was the best content and the hottest topics. The following are the top items from featured sources based on social signals. Social Media in B2B Marketing - Survey Results - Everything Technology Marketing , November 16, 2010 The B2B Technology Marketing Community on LinkedIn conducted a survey earlier this year to explore the rapidly changing landscape of social media in the context of B2B marketing. com , wiki.

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