B2B Lead Management Market Heats Up
Online Marketing Institute
JULY 31, 2009
Recently, I’ve heard from companies like Bulldog Solutions, InsideView, Jigsaw, netFactor, Reachforce, PointClear, Genius, Leads360, among others. Sales needs to truly buy-in that fewer leads of higher quality is what they really want from marketing. Direct marketing lists? Lead farming? Prospect lists?
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