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B2B Marketers Have Little Social Media Engagement

Online Marketing Institute

Home » B2B Marketers Have Little Social Media Engagement B2B Marketers Have Little Social Media Engagement Almost 60% of B2B marketers have little or no engagement in social media, according to a recent study by digital marketing firm White Horse.

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5 Proven Strategies for B2B Social Media Marketing

Online Marketing Institute

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Android Mobile 2.0 The B2B Social Media Marketing Series is supported by IDG Enterprise. Digital marketing is gaining traction in a number of industries, and business-to-business (B2B) marketers are in on that trend, too. Learn more.

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The Truth About the iPad | Blogging and Content Creation | Social.

Convince & Convert

Before we got a real TV remote, we had a non-sensical, half-assed remote, consisting of a keypad connected to the television via a 12-foot cord. Would it work as a marketing and/or presentation device? But progress sometimes comes in half-steps, and the remote control revolution was gradual. Less than seductive technology.

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Best Social Media and Digital Marketing Research and Statistics of 2011, Part 2

Webbiquity

Marketers, we’re told, need to think like publishers. How widespread, really, is the use of social media for marketing? How are B2B marketers using social media differently from their B2C counterparts? How are marketers measuring social media success? 59% are on Twitter, and 43% use a company blog for marketing.