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B2B Marketing | Business to Business Marketing Information Portal

Online Marketing Institute

B2B Marketing News SMEs flock to BT Tradespace 10 June 2009, 11:30 GMT BT Tradespace has announced 400 per cent year-on-year growth. buy (or rent) business data A 15 point plan on what to look for when sourcing data What techniques could help you take your brand forward?

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B2B Marketers Have Little Social Media Engagement

Online Marketing Institute

Home » B2B Marketers Have Little Social Media Engagement B2B Marketers Have Little Social Media Engagement Almost 60% of B2B marketers have little or no engagement in social media, according to a recent study by digital marketing firm White Horse.

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Tom Pisello: The ROI Guy: Seeing ROI in the Cloud?

The ROI Guy

Indeed, early cloud computing case studies reveal the potential for better cost savings, scalability, agility, performance and more. Alinean recognized by BtoB Magazine’s as one of To. The Big O – Outcome Selling The Demand Spectrum and Value-Based Sales & Market.

ROI 40
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How to Match 10 Key Success Metrics to Your Blogging Strategy.

Convince & Convert

Imagine subscribing to a magazine that was about tennis one month, and about cooking the next month. In the well-documented Marriott case study, they tracked $500 mm in bookings from links on the corporate blog. In the well-documented Marriott case study, they tracked $500 mm in bookings from links on the corporate blog.

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How To Create A Know-It-All Company - CIO.com - Business Technology Leadership

Buzz Marketing for Technology

Succession Planning. Marketing IT. Join CIO Executive Council members and participate in the following live teleconferences: * Planning for Succession: Models for IT Leadership Development, June 23. Apply today for a FREE subscription to CIO Magazine! We could tell he wasnt planning to use the tool. Background.

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5 Proven Strategies for B2B Social Media Marketing

Online Marketing Institute

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Android Mobile 2.0 The B2B Social Media Marketing Series is supported by IDG Enterprise. Digital marketing is gaining traction in a number of industries, and business-to-business (B2B) marketers are in on that trend, too. Learn more.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Social Media is “Viral Marketing&# False, in the same way that a square is also a rectangle, but a rectangle isn’t a square. You’re engaged in an advertising and marketing campaign that uses the Web as its distribution platform. You have to create content, be part of many communities, and proceed incrementally.