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It’s time for CMOs to talk business

Martech

months — the lowest since 2009, and far below the 80-month tenure for CEOs. In my view, most CMOs don’t embrace a business mindset. They need to act as “business leaders” first and “chief marketers” second. CMOs build the business — they don’t just market it. Serve the clients, not the organization.

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Best Marketing Strategy Insights of 2009

Webbiquity

What strategies and tactics should you employ to maximize business results online? 101 Tips from 50 Small Business Bloggers by Open Forum. 7 Free or Cheap Ways to Effectively Promote Your Business Online by Dumb Little Man. In Social Media, It’s Not Just Business, It’s Business-To-Business by Brian Solis. ** 5 Stars.

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ClickInsights: What was your "Aha" moment in 2009? - Part 1

Ambal's Amusings

I have invited our Panel of White Paper Experts to reflect on 2009 and answer the following question: What was your aha moment in 2009 ? This experience included a variety of sales, marketing, business development, and management positions. Read on to get their insights. Jonathan Kantor. Jonathan Kantor's Aha Moment.

Paper 100
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ClickDigest: Weekly Round-Up: 16-Oct-2009

Ambal's Amusings

What Human Business And the Social Web Are About. In this post, Chris Brogan shares with us his perspective of how human networks & relationships can inter-operate with social media. " She mentions that her own business is continuing to use the print media. ClickDigest : Weekly Round-Up : 9-Oct-2009.

Wikipedia 100
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The Rise of “Open Business”

Convince & Convert

And of those customers who had attempted to contact a brand through social media for support, 57% said they expect the same response time at night and on weekends as they do during normal business hours. Social has not only changed the way we do business, it has raised customers’ expectations. Transparency.

Business 146
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ClickInsights: What was your "Aha" moment in 2009? - Part 2

Ambal's Amusings

I have invited our Panel of B2B Marketing Experts to reflect on 2009 and answer the following question: What was your aha moment in 2009 ? B2B Lead Generation Benchmark Study 2009. Her blog is Phoenix Rising and her business is People Who Know. We are a virtual business team! Read on to get their insights.

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Social Media for Busy Business Bloggers

Writing on the Web

With the onslaught of social media in the last 10 years, the ever constant question is, what can it do for my business and my business blog? First, why should you bother with social networking sites ( Facebook , LinkedIn , Twitter ) if you’re in business? It’s the numbers. Over 25% of U.S. a year before.