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100,000 Twitter followers. Now what?

grow - Practical Marketing Solutions

I used to document my social media journey by writing a post at each increment of 10,000 Twitter followers on my account. But I recently hit 100,000 Twitter followers so I thought this would be an appropriate time for a momentary zig from the regular content on {grow} to reflect on how I am keeping up personally with what has become a social media tsunami. How did this happen?

An Example of Twitter’s Real-Life ROI

grow - Practical Marketing Solutions

By Gregory Pouy, {grow} Community Member When I was asked to write the piece about Twitter, I wondered what personal insight I could share about my love for this social media platform. Despite the raging debate about the value of Twitter, I believe Twitter ROI does indeed exist in the real world. Mark and I talked for a while, and we continued to keep in touch via Twitter.

The 2011 #Nifty50 Top Twitter Men Reprise

Webbiquity

Today, Tom Pick ( @TomPick ), Online Marketing Executive at KC Associates , who blogs at his award winning B2B Webbiquity , and I ( @ckburgess – Blue Focus Marketing @BlueFocus360 ) present 50 remarkable men on our 2011 #Nifty50 Top Twitter Men list. These men are indeed using Twitter to rewire and reorient the Web. Social Networking: Like Falling In Love. Adam L.

50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far)

Webbiquity

While a dwindling number of business executives still dismiss Twitter as a waste of time, recent research suggests it is one of the most valuable social networks for business. Awareness of Twitter has exploded; 87% of Americans said they were “familiar with” Twitter in a poll taken earlier this year, versus just 5% in 2008 and 26% in 2009. Crabs.

Stats 59

How Twitter Amplifies a Customer Attack

Paul Gillin

Were he speaking it today, he might refer instead to Twitter. Twitter is the enigma of social networks. The hash tag (#), which was created by the Twitter community to help bring order to the service’s inherent chaos, has become one of the Internet’s most powerful organizing and amplification tools. It’s helped Twitter become a core utility for arranging everything from book signings to mass protests.  It’s also established the popular microblog service as a prime channel for customer complaints and a favored tool of the critics we call “Casual Complainers.”

29 Ways to Collect Email Addresses for Your Business

Vertical Response

Create a “sign up” call to action on your Facebook business page. Create enticing visuals encouraging people to sign up for your list, and post them on various social media channels (especially Facebook, Twitter, Instagram, Pinterest, LinkedIn). Do the same for any business cards you may receive. Here’s how to  edit your Twitter profile. Get referrals.

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2012 #Nifty50 Top Men in Technology on Twitter

Blue Focus Marketing

Last year, my colleague Tom Pick ( @TomPick ) and I introduced the #Nifty50 awards , which honored 50 men and 50 women who were leading the way in social media through their active engagement on Twitter. Doing good deeds in the community is not only the right thing to do, but in the age of social branding it also makes good business sense. Tony is one busy (yet highly social) guy.

Brand 61

Is social media effective for B2B lead generation?

Sales Lead Insights

I’m probably biased, but I believe the primary objective of business-to-business marketing is driving sales of the company’s products and services. Examples that come to mind include David Meerman Scott , speaker and author of The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing & Online Media to Reach Buyers Directly , and Joel Comm , the Internet entrepreneur, speaker and author of Twitter Power: How to Dominate Your Market One Tweet at a Time. What’s all this have to do with social media? Not bad!

Social Media for Busy Business Bloggers

Writing on the Web

With the onslaught of social media in the last 10 years, the ever constant question is, what can it do for my business and my business blog? First, why should you bother with social networking sites ( Facebook , LinkedIn , Twitter ) if you’re in business? Let’s be clear: Social networking now accounts for 22% of all time spent online in the US.

Rick Short Explains How to Turn Staff Into Prolific Bloggers

delicious b2bmarketing

Subscribe to our RSS Feed Subscribe via Email Your email: Learn Inbound Marketing Inbound Marketing Software Learn how HubSpot can help turn your business into an inbound marketing machine. Webinar: Blogging for Business Want to learn more about publishing a blog on your business website? posted on Monday, June 29, 2009 at 10:02 AM by Jack Leblond Jack - thanks for the comment.

Eight years of top business brands on Twitter and their First Tweets

Earnest about B2B

Which businesses were early adopters on Twitter? Today, Twitter is celebrating its 8th birthday. To celebrate, Twitter has created the #firsttweet tool - taking users down memory lane and giving us a chance to see the first piece of wisdom we shared with the world. When did they set up on twitter? Date set up: 26 Feb 2009. Date set up: 20th May 2009.

Deconstructing Twitter: Analytics for Reach and Impressions

B2B Marketing Savvy

Other Twitter Topics:        Tools for Business Teams       Multiple Account Layering Strategy       More Analytics       Email The Scoopdog Team. And don’t forget “Twitter Fuzzy Math&# ( nice blog post here ). Twitter tools for seeing/understanding reach and impressions. Some social network statistics as a bonus: reach, velocity and social capital. 

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2011 #Nifty50 Top Twitter Men

Blue Focus Marketing

Today, Tom Pick ( @TomPick ), Online Marketing Executive at KC Associates , who blogs at his award winning B2B Webbiquity , and I ( @ckburgess – Blue Focus Marketing @BlueFocus360 )  present 50 remarkable men on our 2011 #Nifty50 Top Twitter Men list.  These men are indeed using Twitter to rewire and reorient the Web.  Social Networking:  Like Falling In Love. Adam L.

The Top 3 Priorities for 2010 Marketing Budgets

delicious b2bmarketing

About | Advertise | Submissions | Write for Us CrowdsourcedFRD Home Advertising Branding Design PR SEO-SEM Social Media Strategy More testchannel AdROCK eBooks Educational Facebook Guest Posts Twitter The Top 3 Priorities for 2010 Marketing Budgets November 2nd, 2009 | By guestblogger By Tom Pick | Online Marketing Executive | KC Associates With a lingering recession, the U.S. Create content on a blog or produce videos, and promote using Digg, Twitter, and other social bookmarking and social networking sites. 3. Buyers won’t buy from you if they can’t find you.

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Get the Most Out of Twitter Hashtags

delicious b2bmarketing

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media MARKETING Business Advertise Network Blippr iPhone App Mashable France MashDeck Twitter App Mobile Site Social Media Events Twitter Guide Book Facebook Guide Book Partners App Development WordPress Experts MaxCDN Content Delivery Dynect Managed DNS OpenX Rackspace Hosting ConVerdge Communities About Us Submit a Tip! One of the most complex features of Twitter for new users to understand is the hashtag , a topic with a hash symbol (“#&# ) at the start to identify it.

Definitions for 34 Twitter Terms You Were Too Embarrassed to Ask About

Hubspot

This morning, when I scanned my Twitter feed, I did a few MTs and PRTs, asked a follower to TMB, and was left SMH at some trolls I found, so I said BFN to Twitter. Twitter’s been busy since its first tweet in March 2006 , as it recently filed for an IPO and has boasted over 50 million tweets per day. Twitter Terminology Defined. Tip: Are you a local business?

@fearlesscomp congratulates the Nifty 50 Men of Twitter

Fearless Competitor

The Nifty50 Men of Twitter. Cheryl Burgess of BlueFocus360 and Tom Pick of KC Associates (both good friends of the Fearless Competitor , President of the B2B lead generation consultancy, Find New Customers ) recently announced the Nifty 50 men of Twitter on the Blue Focus Marketing Blog. And I also strongly suggest you check out the Nifty50 Women of Twitter too. Cheryl.

B2B Email Marketing: Interview with Stephanie Miller

Sales Lead Insights

This is one of a series of occasional interviews with top practitioners on topics of interest to B2B lead generation, marketing and new business development professionals. This study tracks with Return Path’s Deliverability Benchmark Report on the first half of 2009, which is based on the data Return Path manages for ISPs and corporate system administrators. Gmail and Hotmail, and by small business and corporate system administrators. Highlight and nurture your most active and most socially networked subscribers. This is true for even the best of marketers.

Business Value of Social Networking

Industrial Marketing Today

Home Marketing Matters About Contact B2B Marketing Store Company Website Business Value of Social Networking by Achinta Mitra on July 29, 2009 in Social Media Marketing , Social Networking Saw a very interesting video where Seth Godin talks about how useful social media is to businesses. So, I’m leaning more towards Seth’s point of view. Resources

Interviews and Content Marketing - Ambal Balakrishnan

B2B Marketing Zone Posts

Ambal Balakrishnan and I have been having some interesting conversations around her interview series and how it relates to B2B Marketing , visible networking and Browse My Stuff.  Here’s a bit of my discussion with Ambal: Tell me a bit about your background: I’m the co-founder of ClickDocuments which leverages my background as a technologist-turned-marketer with diverse experience in the corporate world – engineering, program management, business development, strategy and marketing at Cisco and TeleCordia. Ambal’s Twitter: Ambal ClickDocuments. of Penn.

Is It Time To Stop With The Social Networking “Addiction” label.

B2Bbloggers

About | Advertise | Submissions | Write for Us CrowdsourcedFRD Home Advertising Branding Content Marketing Lead Gen SEO-SEM Social Media More Strategy Design PR eBooks Educational Facebook Guest Posts Twitter Is It Time To Stop With The “Social Networking Addiction” label? Jeremy : Hi, My name is Jeremy and I’m a social network addict. Group : Welcome, Jeremy. interviewed him.

(Almost) 100 (of the) Best Social Media Marketing Blog Posts and Articles of 2009

Webbiquity

Social media marketing activity exploded in 2009, and so did coverage of these practices. So in case you missed any of these, here are almost 100 of the best blog posts and articles covering social media strategy and tactics, measurement, monitoring, research, pitfalls to avoid, policies, tools and more from 2009. Why Many Businesses Still Fear Social Media by The Marketing Mélange. Top execs say they are influenced by social networks by ZDNet Blogs. 2009 in Review: The Rise of Social Media by The Milwaukee SEO. Social Networking. and ROI. Ryan Walker.

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B2B Search Marketing: 5 Must-Read Tips - Online Marketing Blog

delicious b2bmarketing

Home About Resources Archives Subscribe Consulting Contact 5 Must-Read Tips for B2B Search Marketing Comments | Posted by Michelle Bowles on Dec 4th, 2009 in B2B , SEO , SEO Tips [Note from Lee: A few weeks ago, Michelle wrote a great post on Retail SEO tips and this week, Ive asked her to tackle B2B SEO and general search marketing tips, since one-size SEO does not fit all programs. Enjoy!]

P2P 14

Integrate Social Networks with your Corporate Website with ‘Social Sign On’

delicious b2bmarketing

Web Strategy by Jeremiah Owyang Home About Speaking Research Media Contact Subscribe via RSS Connect with Jeremiah: twitter friendfeed linkedin flickr technorati Connect with Jeremiah on twitter A few years ago, critics said Blogging was a fad. Managing these multiple login systems from all these social networks is cumbersome due to changing APIs, protocols. Expect more now.

102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. B2B buyers are most likely to share useful vendor content via email (79%), followed by LinkedIn (53%), Twitter (39%) and Facebook (18%). Despite growing interest in the concept of social business , less than 20% of U.S.

Stats 133

Klout overhauls its business model, but does it answer its critics?

grow - Practical Marketing Solutions

Fernandez says this will help people “create better content” through constant feedback on what is providing the biggest actions from your networks. Spammers almost killed Twitter in 2009 and Quora in 2010. The changes will not significantly impact the fact that a Klout score will still be weighed more toward Twitter- and Facebook-centric activities. Privacy.

With Facebook Pages - Who needs a Website?

Buzz Marketing for Technology

I was talking to a small business owner last night. Anyway I found myself thinking - why does any business need a website any more? With all that in your favor - Why would any business need a website anymore? Tags: social media Social Networking Facebook Right now, I have Facebook on the brain. Something they call - Facebook Marketing Optimization.

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Crunchy, salty, nutritious news & views on B2B marketing for technology companies | Velocity - the B2B marketing acceleration agency for technology companies

delicious b2bmarketing

So click here to find out whether they changed my mind… Read more… Stan Woods | June 16th, 2009 | one comment The Content Marketing Workbook It’s here. Read more… Doug Kessler | June 11th, 2009 | 3 comments Choose your patients carefully The most respected surgeons in the world have the best survival rates. Here’s why B2B marketers should do the same thing… Read more… Doug Kessler | June 8th, 2009 | no comments Featured post The Content Marketing Workbook It’s here. Google has dis-intermediated the content business.

Paper 12

Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity

How do the audiences differ across various social networks? How do social media marketing strategies in small businesses differ from those in larger enterprises? Social media networks and blogs consume nearly 25% of people’s time online. Americans spent nearly a quarter of their time online on social networking sites and blogs in 2010, up from 15.8 Then Twitter.

Stats 90

Spredfast Offers Systematic Management for Social Media Campaigns

Customer Experience Matrix

Specifically, a study from Visible Technologies and SiriusDecisions found the most common use for social media was to “generate awareness” (25%), while another study in B2B Magazine found the top use for social networks was “thought leadership” (60%). Another key feature is that Spredfast supports multiple “voices” of actual or constructed individuals, each having accounts in multiple channels ( Facebook , Twitter , blogs, etc.). Similarly, Spredfast makes no attempt at relating social media programs to business results such as leads or revenue. Silly me. As the bit.ly

Is LinkedIn Really a Social Network?

Vertical Response

Heck, you may even send your Twitter feed to it. But does all this type of activity justify calling LinkedIn a social network? First, we have to understand what a social network really is. social network perspective is employed to model the structure of a social group, how this structure influences other variables, or how structures change over time. 150 million users.

Research shows small business owners struggle with Twitter

grow - Practical Marketing Solutions

The latest research report from Business.com shows that small business owners are still trying to figure out Twitter … but those who do are seeing an advantage. The expansive report covering 1,711 small business decision makers showed that of all the social media channels, Twitter was the least-used. Businesses value convenience and speed in their information sources.

How I Use Social Media in My Job: Part 3 - Social Networking Sites

PR Meets Marketing

To summarize, my company seeks to reach business-to-business marketers. In this third installment, I highlight how I participate in social networking sites as part of my day job.  . Social Networking Sites. Marketers are seeking to break into several social networking sites, such as Facebook , LinkedIn and MySpace. Tweet this on Twitter. LinkedIn Specifics.

Eight lessons I’ve learned from Twitter

grow - Practical Marketing Solutions

Always glad to be pushed in new ways! I’ve been a devoted Twitter-er for nearly a year.  In that period I’ve moved from reluctant skeptic to poster-child advocate.  This was a great lesson and I’m glad it happened early in my Twitter career. Give them the benefit of the doubt. 2) This is best kind of networking. This is the NEW networking. No limits.

Twitter Analytics: Five Practical, Lesser Known Free Tools for B2B Professionals

B2B Marketing Savvy

Other Popular Posts:       Digital DeTox Tools      Twitter Blurs the Line       B2B Twitter Case Study      Email The Scoopdog Team. For Twitter to evolve to a useful B2B platform, metrics must keep pace.  So…you’ve succeeded a B2B Twitter initiative- whether as a client with a first internal campaign, or an agency pro finally coaxing  clients to engage, or the marketing consultats whose careful coaching has tipped the balance.  Tweeps.info   Nifty free tool that lets you track on individual Twitter accounts (think YOUR competitors). Welcome!

Using LinkedIn to Gather Industry Intelligence

Savvy B2B Marketing

" For those of you who think LinkedIn is simply a place to post your resume when you need a job or to half-heartedly build a "network," it's time to revisit LinkedIn. Even better, you can quickly see which employees are in your network, new hires, employees recently promoted, former employees, and those employees who have "popular profiles." " he asked.

Using LinkedIn to Gather Industry Intelligence

Savvy B2B Marketing

" For those of you who think LinkedIn is simply a place to post your resume when you need a job or to half-heartedly build a "network," it's time to revisit LinkedIn. Even better, you can quickly see which employees are in your network, new hires, employees recently promoted, former employees, and those employees who have "popular profiles." " he asked.

Break the mold: Why content marketing needs to be like a chalupa

grow - Practical Marketing Solutions

” In this post I postulated that the traditional advice that businesses need to “think like media companies” is losing steam. Instead of advertising, as we had done for a century, companies needed to leverage new technologies to publish helpful, original, interesting content that would build reputations and attract people to our business. Like the fashion business.

P2P 115

ClickInsights: What was your "Aha" moment in 2009? - Part 1

Connect the Docs

have invited our Panel of White Paper Experts to reflect on 2009 and answer the following question: What was your aha moment in 2009 ? Blog WhitePaperPundit Twitter Jonathan_Kantor. "Discovering the Power of Twitter and Adobe TweetDeck.” This experience included a variety of sales, marketing, business development, and management positions. Test it out.

Closed Networks Limit Reporters – Can Twitter Help?

Marketing Edge

The toxic formula includes: a narrow circle of trusted business PR professionals, a dwindling number of resources to report the news, a faster news cycle, a shorter news story lifecycle, and an increasingly competitive news environment. Can Twitter be an Antidote? Twitter is the most visible, with Business Week and CNN being among the leaders in using the platform for information gathering, sourcing, and distribution of news. There is a toxic formula brewing for journalism in the United States and everywhere there is the illusion of a free press.

Will Twitter Become This Generation’s Cronkite? ~ScoopD

B2B Marketing Savvy

Popular Posts:         Creative Brief: Who Needs Them?             Twitter Branding Hijacking         Email Scoop: SavvyB2B@gmail.com. two canyons over , but Twitter’s role (or a yet-to-be invented Twitter look-alike) has the potential to unite community as television media one did but can no longer hope to accomplish. the same for more recent unrest in China…. Welcome!

Geek Good Intentions: Case of the Missing Twitter Brand

B2B Marketing Savvy

Popular Posts:      DIY Media Buying Or Use A Pro ?     Twitter PR Gem                               Email Scoop: SavvyB2B@gmail.com. Seems they’d been debating internally for several month about the “social media” thing and were being stumped because someone else had registered their company name on Twitter and several other main new media sites.  Cool – new business! Welcome!

Why Twitter is for old people

Chris Koch

Like many, I’m a late convert to Twitter. So I figured I wouldn’t have much to twitter about. also figured that Twitter would appeal mostly to young people interested in flirting with one another in 140 characters or less. But then I tried it and I realized that the hidden power of Twitter is in another kind of human appetite: learning. Twitter doesn’t just add another one of those annoying Web 2.0 Viewed in that context, my reaction to Twitter is the same as her’s: “Yuck.&#. Have you tried Twitter yet? Very cool.

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