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Nine Social Media Marketing Stats You Can Use

Webbiquity

Twitter emerged at the SXSW conference in March 2007. The phase “social media marketing” first appeared in searches back in March 2007, but the first spike in interest came in January 2009, when search volume more than doubled from the previous month. Buyers appreciate business social media use. eMarketer ).

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Show Me the Numbers: Hard Data on Internet Use and Media Spend

Customer Experience Matrix

Probably the most comprehensive study along these lines was Global Faces and Networked Places , released by Neilsen in March 2009. Social networks and blogs are the fastest growing application, now exceeding email with a participation rate of 66.8%. The Twitter figures are surely much higher by now.) for TV and 10.2%

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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. B2B buyers are most likely to share useful vendor content via email (79%), followed by LinkedIn (53%), Twitter (39%) and Facebook (18%). eMarketer ). eMarketer ).

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The Ultimate Guide of Digital Marketing Statistics Every Marketer Should Know

Porch Group Media

eMarketer). Every day individuals and businesses send more than 293 billion emails, and that number is expected to increase to more than 333 billion by 2022. 73% of millennials prefer communications from businesses to come via email. eMarketer). eMarketer projects that by 2019, 83.6 eMarketer).

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How should B2B content differ for Business and Technical Decision Maker?

Ambal's Amusings

Content addressed to a Business Decision Maker. We asked B2B Marketing Experts the following question - "How should content that is addressed to a Technical Decision Maker be different from content that is addressed to a Business Decision Maker? Blog Marketing Interactions Twitter Ardath421. Ardath Albee.

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7 “Rs” for B2B Marketing Content Planning

Industrial Marketing Today

This gives the rep a business reason for the call (to offer the content) which is much better than, “Are you ready to buy yet?&# She applies over 20 years of business management and marketing experience to help companies with complex sales use eMarketing strategies to generate more and better sales opportunities.

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How to put the "Viral" in B2B Marketing Viral Campaigns?

Ambal's Amusings

Blog Marketing Interactions Twitter Ardath421. Ardath’s book, eMarketing Strategies for the Complex Sale is now shipping! Here are the tangible results they documented within 4 business days of its launch: 3 new clients signed up. Ardath Albee's book eMarketing Strategies for the Complex Sale. Ardath Albee.