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Hubspot Offers Small Business Marketers a Big Bundle of Features

Customer Experience Matrix

Summary: Hubspot offers a bundle of Web traffic generation and lead management features in one low-cost package. It extended this in 2009 email alerts triggered when user-selected leads visit the Web site. Small businesses willing to invest some effort should be pleased with the results.

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How Everybody Wins with HubSpot's Funding « The Effective Marketer

The Effective Marketer

We sometimes tend to bundle all of the vendors into one big basket, because a search for marketing software solutions will show more results than you would care to browse and the sales literature of most of them will make you think they all do very similar things. Market Segmentation And here is worth pausing for a moment.

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Is your website a top performer — or a black hole for sales and marketing?

Webbiquity

Lisa Cramer is president and co-founder of LeadLife Solutions, a provider of an on-demand lead management solution that helps drive revenue by bundling a state of the art marketing automation platform with highly-experienced marketing and sales specialists.

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5 Loyalty Lessons From the GameStop Stock Surge

The Customer

In the case of GameStop, many of the novice investors who made a bundle didn’t realize that they’d have to pay capital gains taxes on their windfalls. From 2009 – 2014 she was the VP of Loyalty and CRM for GameStop. In essence, these companies are building “better” mousetraps when their targets are butterflies.

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How to Recession-Proof Your Content Marketing Strategy

ClearVoice

Brands you use every day, like Groupon, WhatsApp, and Uber incredibly got their start during the Great Recession of 2008-2009. You may also want to identify which of your products or services you could bundle together and promote synergistically, commonly known as the Halo Effect.

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B2B Lead Generation Blog: Lead Generation for the Complex Sale Listed Among BtoB Magazine’s Best Marketing Books

markempa

Read BtoBOnline.com: A summer bundle of marketing books FREE lead generation consultation from InTouch Just Tell Us How To Contact You First and Last Name Company Email Telephone Ext. Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0

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Review: Six Small Business CMS and Web Marketing Systems

Webbiquity

Low-cost, fee-based tools are generally more user-friendly, provide more features, and most importantly come bundled with support. Though the product had issues in its original incarnation, Adobe has fixed many of these issues since acquiring it in late 2009 and continues to invest in product development.