The Effective Marketer

NOVEMBER 4, 2009

Stress vs. Productivity from www.hrmreport.com If your office is anything like mine, your colleagues send you Youtube videos, web links, and other stuff that although very entertaining doesn’t help you get your projects done on time. Have you ever tried simply not checking email ? Close the email and ask yourself again in 1 hour.

Product 100

Product Work Management Marketing Budget Creation Marketing Automation Services 100

The Effective Marketer

MARCH 7, 2009

Peter Contardo and Shaun Pope, from Endavo Media , gave us a great primer on monetizing online video, clarifying that although easy to create (anyone with a webcam can upload to Youtube), need some thinking before you can actually make money with video. You can follow any responses to this entry through the RSS 2.0 United States License.

Conference 100

Conference Social Media Work Management Marketing Budget 100

Vidyard

JUNE 5, 2014

Let’s look at the Ford Fiesta marketing campaign from 2009 as an example. million views on YouTube, 2,100 Facebook fans, 5,300 followers on Twitter, 27,000 blog posts and more. The seeding company they hired secured over 35 major blogs and earned 2,400 engagements through YouTube, Facebook and Twitter. Not bad right?

Video Marketing 51

Video Marketing Brand Identity Branding Blogger 51

Industrial Marketing Today

APRIL 20, 2010

This Marketing Data and Research Presentation includes data on: Lead Generation Blogging and Social Media Marketing Budgets Twitter and Facebook 50+ pages of marketing charts and graphs from original research Download the report from here. Achinta offers his industrial clients marketing for engineers by an engineer.

Social Media 60

Social Media Social Marketing B2B Marketing Web 2.0 60

Vidyard

DECEMBER 14, 2015

NYC based company ‘Next Big Sound’ launched in 2009 and they currently lead the charge in analytics tracking of artists all over the planet. SoundCloud – The YouTube of new music. Don’t have a $100,000 music budget? This brings me to my next point…. Next Big Sound. Said the Gramophone. Then come see us at Bedtracks.

Trends 50

Trends Video Marketing Lock-In Television marketing 50

Industrial Marketing Today

APRIL 22, 2010

webinars website design White Paper Marketing whitepapers YouTube Marketing Matters Marketing Matters is our monthly e-newsletter on best practices in industrial and B2B marketing. This white paper aims to change that perception of them. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post.

Distribution 60

Distribution Web 2.0 Lead Ranking Privacy Policies 60

Industrial Marketing Today

APRIL 26, 2010

More and more B2B marketers are shifting their marketing budget out of expensive pay per click (PPC) advertising and traditional media and into content creation, optimization and social media. Cold calling is replaced by useful content and tools that help people find them and contact them for more information.

Marketing Budget Creation 60

Marketing Budget Creation B2B Marketing Web 2.0 Marketing Budget 60

Industrial Marketing Today

JULY 29, 2010

The apparent disconnect is even more telling as seen by these key findings from the study: The two traditional interruptive marketing tactics, advertising (25%) and direct (20%) are still receiving the biggest share of the budgets, indicating that marketing budgets are misaligned with the CMO’s priorities.

B2B Marketing 60

B2B Marketing Top of Funnel BtoB Peer-to-peer 60

Industrial Marketing Today

MAY 5, 2010

Score this lead according to your preset BANT (Budget, Authority, Need, and Timing) criteria to determine if they are “sales-ready.” webinars website design White Paper Marketing whitepapers YouTube Marketing Matters Marketing Matters is our monthly e-newsletter on best practices in industrial and B2B marketing.

Sales Cycle 60

Sales Cycle Web 2.0 Buying Cycle Privacy Policies 60

Industrial Marketing Today

SEPTEMBER 3, 2010

You don’t have that kind of a marketing budget; smaller as it may be in these tough times, yet a lot is expected of you or your marketing team. webinars website design White Paper Marketing whitepapers YouTube Marketing Matters Marketing Matters is our monthly e-newsletter on best practices in industrial and B2B marketing.

Buying Cycle 60

Buying Cycle Buy Marketing Budget Web 2.0 60

Industrial Marketing Today

AUGUST 3, 2010

What happens if you have neither the budget nor the resources for sophisticated metrics? webinars website design White Paper Marketing whitepapers YouTube Marketing Matters Marketing Matters is our monthly e-newsletter on best practices in industrial and B2B marketing. You can read his entire blog post here.

B2B 60

B2B Marketing Analytics Tools Web 2.0 Buying Cycle 60

QuanticMind

DECEMBER 5, 2019

According to a 2019 Deloitte report , US hotel gross bookings grew from $116 billion to $185 billion from 2009 to 2017. Once they do, businesses can also take advantage of Facebook video ads as well as YouTube advertising to reach their audiences with a more engaging marketing message. . The travel industry is booming.

Paid Content 52

Paid Content Paid Search Agency Advertising Agencies Work Management 52

Industrial Marketing Today

JUNE 3, 2010

The ones that I hear most often are: The budget is already very tight and we don’t have any money to hire an outside copywriter. It does make sense for the meat of the matter to come from the inside, especially when the budgets are tight. It is not that clients or internal stakeholders don’t care about their website content.

Marketing Websites 60

Marketing Websites Web 2.0 Work Management Buying Cycle 60

Content Standard

SEPTEMBER 10, 2016

percent of marketing budgets in 2009 to 11.7 Social Video Begins to Beat Out YouTube. Facebook certainly hasn’t unseated YouTube, but marketers would do well to consider careful how and where they host their videos for best effect. percent in 2016.” Engagement Metrics Hold Weight.

Social Media 40

Social Media Marketing Budget Stats Social Marketing 40

Content Standard

DECEMBER 12, 2018

Launched in 2009, Weibo has become one of the most prominent sources of news for China; usage is increasing at more than 20% year-on-year. Youku : An oldie but a staple, Youku is often described as China’s YouTube and is a subsidiary of e-commerce giant Alibaba. Experiment with a little bit of budget; if it works, create more.

Social Media 96

Social Media Social Marketing Media Peer-to-peer 96

Anything Goes Marketing

NOVEMBER 15, 2009

jocebrown :Frightening number of B2B marketers self taugh with no budget for training according to Sirius.huge performance gap #EE09 lauraramos : #EE09: The Demand Center is a center of excellence for program creation but with advisory, technical, and execution around buyer's journey. Waterfall is center of all marketing. Silos must go.

Eloqua 100

Eloqua Twitter Sales Management Lead Ranking 100

Convince & Convert

SEPTEMBER 7, 2010

I will spare Jay’s blog the list of the 70 videos we did, outside of YouTube, since most of them were made before YouTube existed. link] and you can “independently verify&# the 80,000+ views so far in the past 10 days since uploading it since this one is hosted on YouTube. All rights reserved.

Social Media 115

Social Media Media Paid Search Agency Peer-to-peer 115

Webbiquity

JANUARY 2, 2013

Worldwide, 86% of companies have a presence on Facebook and Twitter, while just over half use YouTube and Linked and only slightly more than a third have a presence on Pinterest and/or Google+. After that, it falls off sharply; 61% use YouTube, 39% are on Google+, 26% utilize Pinterest (really?) eMarketer ). eMarketer ). 92% of U.S.

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

Buffer

APRIL 12, 2023

I’ve been an influencer at heart since 2009, before that was even a thing you could be, and have spent my career looking for ways to make a sustainable living from sharing my passions and expertise with the world. In my dream world, I’d be a content creator full-time. Your income can also be wildly inconsistent month to month.

Paid Search Agency 109

Paid Search Agency Top of Funnel Ad Building Youtube 109

Webbiquity

JANUARY 10, 2010

Another noteworthy post from this publication is Facebook is a Personal CRM for Baby Boomers , in which Daniel Flamberg reports on an Accenture study showing that in early 2009, “boomers posted a 59 percent increase in use of social networks; a rate of adoption 30 times faster than any other age group.&# practices, blogs and more.

Social Media 100

Social Media Marketing Budget Social Marketing Paid Search Agency 100

Hubspot

NOVEMBER 12, 2010

While the Senator’s legislative agenda for the 2009-2010 session focuses on promoting reform and recovery throughout the state , his day-to-day agenda always includes communicating with his constituents, a task he relies heavily on social media for. I use Twitter , Facebook , YouTube & LinkedIn.

Social Media 28

Social Media Media Inbound Marketing Youtube 28

Convince & Convert

SEPTEMBER 14, 2010

If we can reliably identify a person across Twitter, Facebook, YouTube, Yelp and elswhere, we can then segment not only for the demographics of the consumer in question; we can tailor content for the mode they are in where we reach them. And of course product improvement ideas are important. Marketing is not only about messaging.

Social Media 123

Social Media Work Management Marketing Management Media 123

Online Marketing Institute

DECEMBER 23, 2010

In the last MarketingSherpa Search Marketing Benchmark Guide (2009), data indicated that the average CPC for B2B lead generation efforts was $3.33, vs. $0.78 It is no fun to have a small monthly budget of $4,000 to $5,000, and only be able to afford 450 to 500 clicks! for B2C retailers and $1.93 for B2C lead generators.

Paid Content 40

Paid Content PPC Cost Per Click Paid Search Agency 40

Convince & Convert

SEPTEMBER 21, 2010

Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube. Too often we see social media strategies that involve putting photos into Flickr, videos into YouTube or the creation of a Facebook application and then never revisiting the environment to engage with the communities around this content.

Social Media 149

Social Media Media Webinar Metrics Paid Search Agency 149

Convince & Convert

APRIL 1, 2010

The team’s record for the last five years: 2009-10 (14-60) so far 2008-09 (24-58) 2007-08 (22-60) 2006-07 (32-50) 2005-06 (33-49) In fact, the Timberwolves have won a playoff series only one time in their 21 years of existence. So, I peeked at YouTube. 213 videos on YouTube , the most recent just five days ago.

Social Media 120

Social Media Paid Search Agency Media Advertising Agencies 120

Optinmonster

DECEMBER 11, 2019

If you have the budget and time (not to mention the patience) you can look into exploring Facebook ads. Youtube is a remarkable video-based platform. More than any of its competition (Instagram, Snapchat, TikTok), YouTube has become the platform for sharing information via video. Sorry MySpace, you didn’t make the cut.

Social Media 97

Social Media Paid Content Media Business 97

Online Marketing Institute

DECEMBER 23, 2010

If you don’t take this time, then you may be making the wrong decisions about where to invest your lead generation budget. Terry Whalen , March 17th, 2010 at 4:42 pm ET : Premium member since 07/2009 Hi Andy, Thanks for the article – your points on measuring B2B lead quality seem very valid and straightforward.

Paid Content 40

Paid Content PPC Sales Qualified Leads Allocation 40

Hubspot

JANUARY 17, 2014

When a big-budget movie comes out, there is typically a lot of promotion about it. In addition to the close to 35 million views the video has on YouTube, WestJet exemplified what every company should strive for: Going above and beyond to delight its customers. million views on YouTube. What made this campaign remarkable?

Paid Search Agency 28

Paid Search Agency Campaigns Advertising Agencies Planning 28

Convince & Convert

SEPTEMBER 20, 2010

Podcasts vs. YouTube. The pattern holds for YouTube and Linkedin, too. The MarketingProfs research bears this out, as usage of primary social outposts is almost identical, regardless of budget. Top B2B marketing posts for 2009 (hint: social media) =-. Private brand communities vs. Facebook. Linkedin Groups vs. Twitter.

Social Media 147

Social Media Media Webinar Metrics Marketing & Strategy 147

Webbiquity

JULY 26, 2010

B2B Voices ( Trade Youtube Twitter Leads Sales ). Dianna Huff – B2B Marcom ( Small Business Newsletter Email Campaign Facebook SEO Budget Writing ). Reputation to Revenue ( Youtube Broadcast Course Organic Differentiation Media Promotion White Paper Trust ). Blog as hub, site as spoke , June 23, 2009. June 8, 2010.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Oktopost

AUGUST 15, 2022

The Top 8, Birth of Facebook, and 140 Characters: 2003-2009. Over 2008 and 2009, Facebook and Myspace continued to soar, earning millions of unique users across the world. In 2018, Instagram launched IGTV for video content in an attempt to compete with popular video platform YouTube. billion social media users across the world.

Social Media 174

Social Media Media Lock-In Budget Programs 174

ClearVoice

AUGUST 28, 2020

I left my last newspaper job (and collaborative newsroom environment) in 2009 to become a self-employed content marketing writer. Over the years I’ve crafted copy for infographics, video scripts on YouTube, a bazillion how-to blog posts, ghostwriting projects and many more word-based content needs. They nurture our creativity.

Marketing Proposals 100

Marketing Proposals Top of Funnel Resource Management Work Management 100

Single Grain

MARCH 21, 2022

An agency can help you find, connect and work with the right influencer according to your budget and needs. In-feed ads, which are its most basic ad type, are accessible for most companies as using them doesn't carry any minimum budget besides the one TikTok uses for every ad group ($50 per day). Use Every Ad Type Successfully.

Demand Generation Agencies 59

Demand Generation Agencies Paid Search Agency Advertising Agencies Paid Social Agency 59

Vidyard

SEPTEMBER 11, 2015

Since boarding the digital bus in 2009, it’s become less old-school journalism and more new-school embedded journalism. Tumblr, Medium, LinkedIn, YouTube, Vimeo, etc), but that is the place where anyone can easily find all of your event video content. I’ve used the YouTube example for this post. My practice.

Video Marketing 110

Video Marketing Landing Pages Microsite Social Media 110

Convince & Convert

SEPTEMBER 21, 2010

What’s the budget? based on budget or schedule) Once you’ve answered those questions you can compare major social media monitoring tools. Another piece of advice I’d offer you is don’t get too caught up in budget. Most of the tools in the space focus on Twitter, we focus on Facebook Pages, YouTube and Twitter.

Social Media 155

Social Media Media Paid Content Work Management 155

Hubspot

OCTOBER 17, 2018

But how can one pull off that kind of growth -- especially with a limited budget and resources? Since its 2009 founding, one thing has been certain about Uber: It's experienced unequivocal brand growth. Tag your YouTube videos. Are you planning a live stream, like a webinar or YouTube Live? Tag your YouTube videos.

Resources 96

Resources Lead Ranking Marketing Automation Services Lead Scoring 96

WebMarketCentral

OCTOBER 1, 2009

Welcome to the first best-of-2009 (so far) compilation. In the posts and articles below, discover how to map your social media communities, how to monitor your company's social media buzz on a budget, a dozen common social media mistakes to avoid, the essential elements of a social media strategy and more.

Social Media 20

Social Media Marketing Budget Social Marketing Web 2.0 20