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How Vevo used original content and nostalgia to bridge the pandemic video shortfall

Martech

“Video killed the radio star” sang The Buggles prophetically in the first music video broadcast on MTV. Vevo was created in 2009 through a partnership between two of the world’s largest record companies, Sony Entertainment and Universal Music Group. Many videos, many views.

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A Checklist for 2012 Content Marketing Plans

Writing on the Web

I’ve been reviewing my 2011 blog posts, email broadcasts, videos , and taking stock. What were the press releases that got the most clicks? Related posts: A Checklist for 2009 Content Marketing Plans. 2012 Content Marketing – how did we get here so fast? Photo courtesy Rawich/ FreeDigitalPhotos.net ). Happy writing!

Planning 100
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Video Storytelling: How to Drive Connection Through Narrative

Vidyard

They took a bold step, wading into an area considered controversial by many, for an ad they broadcast during the 2018 NFL season opener. One glance at the types of videos brands are releasing these days is enough to see that there’s a huge trend toward content that makes people feel. Build Video Stories Around Emotion.

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B2B Lead Generation Blog: Lead Generation for the Complex Sale on wsRadio.com

markempa

During the interview, I share new ideas for generating B2B customers and talk about my book, Lead Generation for the Complex Sale , thats being released next week. During the interview, I share new ideas for generating B2B customers and talk about my book, Lead Generation for the Complex Sale , thats being released next week.

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Facebook Ads Library- What it is and how to use it

Valasys

Thus started the engine of advertising and marketing via print and other broadcasts. 2007 – Facebook officially releases Facebook Ads. 2008 to 2009 – Facebook established engagement ads and also starts to offer advanced ad targeting. . It was then followed by magazines, journals, radio and television. .

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Survey Suggests Marketers Are Moving from Paid to Social Media

Customer Experience Matrix

I don’t know quite what to make of the 2009 Survey on Marketing, Media and Measurement released earlier this month by custom content company King Fish Media. - Summary: a new survey suggests that marketers are less focused on lead generation than on final sales, growing current customers and building online communities.

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Video Storytelling: How to Drive Connection Through Narrative

Vidyard

They took a bold step, wading into an area considered controversial by many, for an ad they broadcast during the 2018 NFL season opener. Build Video Storytelling Around Emotion One glance at the types of videos brands are releasing these days is enough to see that there’s a huge trend toward content that makes people feel.